OpenGov
Head of Platform Marketing
US | Georgia | Atlanta · Senior
Sponsorship not specified$170k-$190kDetected 15 days ago
Growth MarketingAccountingBudgetingProcurementERPContract ManagementLeadershipPublic Speaking
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odds of building a lasting career here
59Sponsors, lottery-bound
Cap-exempt (no lottery)0
Sponsors this role80
Entry-level history0
PERM / green-card track0
Lottery odds (Level IV)94
Fits your clock70
Sponsors, but it's cap-subject — you still face the weighted lottery (~61% per draw at Level IV). Good if you win; have a cap-exempt backup on your list.
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About the role
- OpenGov's Head of Platform Marketing owns the platform narrative for the Public Service Platform and ensures it lands consistently across every GTM touchpoint.
- This is a senior individual contributor role reporting to the SVP of Marketing, for an expert writer and presenter who understands how B2B SaaS businesses work and can make a complex platform story feel clear and compelling to government buyers, field teams, and executives alike.
Responsibilities
- Own and evolve the platform narrative for the Public Service Platform, translating strategy into compelling content across every format: talk tracks, decks, video scripts, ad copy, onboarding material, and executive presentations
- Own the narrative for OG Assist as OpenGov's most strategic platform capability
- Own the narrative for OG Assist as OpenGov's most strategic platform capability; multiple value propositions are emerging and this role ensures they land with clarity and specificity across every audience
- Resolve conflicts before content reaches the field: AEs, CSMs, PS, and Support will surface competing needs and this role makes the call
- Present and deliver directly when the moment calls for it; this person is credible in a room with AEs, CSMs, and executives alike
- Guide and influence cross-functional partners on platform messaging without direct authority
- Own the work that cannot be automated: the judgment call, the room read, the narrative that only lands because a human made it
- Partner with growth marketers, comms, and product engineers to make sure launch moments land with the field, not just in a Slack announcement
- Lead customer-facing content (stories, case studies, enablement materials) that reflects the platform story accurately
- Join a trusted team with the passion, technology, and expertise to drive innovation and bring AI to local government.
Requirements
- 8+ years of experience in product marketing, platform marketing, or a GTM-adjacent role at a B2B SaaS company required
- Technical fluency sufficient to work directly with product engineers and translate what they built into something a buyer cares about required
- Expert ability to write with clarity and precision: takes complex platform stories and makes them feel specific and urgent to a buyer audience required
- Deep understanding of how a SaaS business works: what drives pipeline, how AEs sell, how CSMs retain, what PS is actually doing in a deployment required
Nice to have
- Government technology or regulated industry experience preferred
Compensation
- Atlanta, GA: $170,000 - $190,000
- On target ranges above include base plus a portion of variable compensation that is earned based on company and individual performance.
- The final compensation will be determined by a number of factors such as qualifications, expertise, and the candidate's geographical location.
Benefits
- Comprehensive healthcare options for individuals and families
- Flexible vacation policy and paid company holidays
- Paid parental leave, wellness stipends, and HSA contributions
- Benefits That Work for You
- Enjoy an award-winning workplace with the benefits to match, including:
Company info
- We are passionate about our mission to power more effective and accountable government.
- Our global team of 800+ employees is united in our commitment to challenge the status quo.
- Ensure the platform story is consistent everywhere it shows up: seller pitches, PS and CS decks, onboarding, analyst briefings, press, and customer stories
- Create the conditions for GTM teams to stay excited about what we are building, not just informed about it; this person sets the pace and energy, not just the content
- Drive adoption of new capabilities with sellers, implementation teams, and customers; adoption is the metric, not completion of a training session
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This listing is sourced directly from OpenGov's careers page and normalized into a canonical job model.