Alloy Enterprises

Demand Generation Manager - Mid-Market Banking

New York City · Mid

Sponsorship not specified$124k-$150kDetected 5 days ago

SpringProject ManagementHubSpotMarketoGrowth MarketingOutbound SalesLogisticsCommunicationCollaborationOrganizational Skills

About the role

Alloy operates in a hybrid-work environment.
We look to foster collaboration and community by having our local employees onsite three days a week.

Execute Campaigns Across the Mid-Market Partner Ecosystem
Work closely with the Principal Partner Marketer to develop a campaign plan that is aligned to partner priorities, joint pipeline goals, and co-marketing commitments
Market with: execute multi-channel campaigns with partners that highlight Alloy's integrated value proposition
Market to: run demand programs targeting specific cohorts of partner clients and prospects
Coordinate pre- and post-event logistics for partner conferences, co-hosted webinars, and field events - including outreach, follow-up campaigns, and lead handoff to Sales and Partner Managers
Build Repeatable Demand Programs
Design and execute segmented nurture programs based on persona, funnel stage, partner relationship, and engagement signals
Monitor Performance & Optimize
Monitor campaign performance from lead through to opportunity for mid-market programs
Own performance of paid and digital channels (LinkedIn, Search, Reachdesk, and emerging programs) as part of integrated campaign strategy

3-5 years of experience in B2B SaaS demand generation, campaign management, or growth marketing
Some experience with AI tools and a willingness to incorporate them into your workflows to move faster and work smarter

Unlimited PTO and flexible work policy
Employee stock options
Medical, dental, vision plans with HSA (monthly employer contribution) and FSA options
Eligible new parents receive 16 weeks of paid parental leave
Home office stipend for new employees
Annual Learning & Development annual stipend
Well-being benefits include access to ClassPass, OneMedical, UrbanSitter, and Spring Health

Be Bold, Go Fast, Collaborate, and Celebrate Our Differences, we are creating a workplace where you can grow, thrive, and belong.
See how we've been continuously recognized and named one of Inc.Magazine's Best Workplaces, Forbes America's Best Startup Employers, Best Fintech to Work for by American Banker, year after year.
Check out our investors and read more about us here.
employees are expected to work Tuesdays through Thursdays from our HQ in Union Square, Manhattan.
Tasty lunches catered from a variety of local restaurants and frequent employee-organized cultural events contribute to our positive office energy.
On Monday/Friday most employees Zoom into work from home while some take advantage of the quieter office.
How to apply
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Alloy is proud to be an equal-opportunity workplace and employer.
We're committed to equal opportunity regardless of race, color, ancestry, religion, gender, gender identity, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or veteran status.
We are committed to an inclusive interview experience and provide reasonable accommodations to applicants with visible and invisible disabilities.
We encourage applicants to share needed accommodations with their recruiter.

r, ancestry, religion, gender, gender identity, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or veteran status

This listing is sourced directly from Alloy Enterprises's careers page and normalized into a canonical job model.