eBay

General Manager, Ads

San Jose

Sponsorship not specified$256k-$342kDetected 1 day ago

HelmMachine LearningA/B TestingAccessibilityProduct ManagementProduct StrategyBusiness DevelopmentLeadershipCommunicationCollaboration

About the role

We're committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.
The General Manager of Ads puts you at the helm of defining and delivering a bold advertising strategy that fuels growth, unlocks new revenue streams, and shapes the future of digital monetization.
Working cross-functionally with product, engineering, and go-to-market teams, you'll balance business results with great user experiences.

Join a team of passionate thinkers, innovators, and dreamers - and help us connect people and build communities to create economic opportunity for all.
You'll drive revenue for one of the largest Retail Media Networks in the world, grow adoption for our core products, partner with large Brands and Agencies, and lead high-impact partnerships across the ad tech ecosystem.
It's a high-visibility opportunity for a strategic, creative, and commercially-minded leader to build and scale a next-gen advertising platform employing AI to drive platform innovation and performance.
Lead development of advertising partnerships with brands, agencies, DSPs, SSPs, and ad tech platforms.
Own advertising revenue targets, pricing strategy, and yield management across all inventory types.
Collaborate with Product and Engineering to define requirements, technology integrations, and scalable infrastructure.
Partner on the launch of new advertising products, personalization engines, AI-driven targeting capabilities, and attribution models.
Build, mentor, and scale a high-performing advertising organization, including sales, ad ops, partnerships, and strategy.
Define and implement the company-wide advertising strategy, aligning it with business goals, product roadmap, and market opportunities.

12+ years of experience in digital advertising, media monetization, or platform strategy, with 5+ years in senior leadership roles.
Deep experience with partnering with Brands, Agencies and Ad Tech companies.
Experience running Retail Media Networks is a plus
Strong track record of leading advertising strategy in tech-enabled companies (e.g., marketplaces, SaaS, mobile apps, streaming).
MBA or equivalent business/strategy training preferred, but not required.
Excellent executive presence, communication, and storytelling skills.
Commercially driven with a user-first approach
Strategic and systems-oriented thinker

Establish performance frameworks, KPIs, and real-time dashboards for ad revenue, user engagement, and ROI.
Guide A/B testing and continuous optimization of creative formats, targeting, and ad placement.

Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.
$256,400 - $342,300
The total compensation package for this position may also include other elements, including a target bonus and restricted stock units (as applicable) in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as PTO and parental leave).
If hired, employees will be in an "at-will position" and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.

Drive the long-term vision for platform advertising, balancing user experience with revenue growth.
Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

At eBay, we're more than a global ecommerce leader - we're changing the way the world shops and sells.
Our platform empowers millions of buyers and sellers in more than 190 markets around the world.
Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work - every day.
We're in this together, sustaining the future of our customers, our company, and our planet.

eBay is an equal opportunity employer.
If you have a need that requires accommodation, please contact us at talent@ebay.com.
We will make every effort to respond to your request for accommodation as soon as possible.

This listing is sourced directly from eBay's careers page and normalized into a canonical job model.