Zocdoc
Senior Data Scientist, Marketing
New York, NY · Senior
Sponsorship not specified$160k-$220kDetected 22 days ago
PythonSQLData EngineeringData ScienceA/B TestingSEMMarketing AnalyticsCRMPublic Speaking
About the role
- In their time of need, they call down outdated insurance directories.
- Then wait weeks for the privilege of a visit.
- But in healthcare, patients lack market power.
Responsibilities
- Lead the statistical design and analysis of marketing attribution and incrementality studies, collaborating with other Data Scientists to apply advanced methods to quantify the true impact and efficiency of Zocdoc's marketing investments.
- Collaborate with Marketing and Product to design and interpret rigorous experiments (geo tests, conversion lift studies, etc.) that measure campaign impact and optimize key funnel conversion points.
- Collaborate with Analytics Engineering and Data Engineering to build and operationalize core marketing performance data assets and dashboards, enabling reliable self-serve reporting and consistent performance monitoring across channels.
- Zocdoc is a mission-driven organization dedicated to building teams as diverse as the patients and providers we aim to serve.
Requirements
- By giving patients the ability to see and choose, we give them power.
- Have 3+ years of experience in marketing data science, marketing analytics, or growth analytics roles.
- Have experience with marketing attribution, experimentation, or incrementality testing.
- Have high attention to detail and ability to sense-check results and ensure accuracy.
- Bring strong analytical and statistical skills, with proficiency in SQL and/or Python or R.
Compensation
- Salary ranges are determined through alignment with market data.
- Base salary offered is determined by a number of factors including the candidate's experience, qualifications, and skills.
- NYC Base Salary Range
- $160,000 - $220,000 USD
Benefits
- Unlimited Vacation (if salaried) / Competitive PTO (if hourly)
- 100% paid employee health benefit options (including medical, dental, and vision)
- Commuter Benefits
- Corporate wellness program with Wellhub
- Sabbatical leave (for employees with 5+ years of service)
- Competitive paid parental leave and fertility/family planning reimbursement
- Cell phone reimbursement
- Certain positions are also eligible for variable pay and/or equity
- Zocdoc is the country's leading digital health marketplace that helps patients easily find and book the care they need.
- Providers participate in Zocdoc's Marketplace to reach new patients to grow their practice, fill their last-minute openings, and deliver a better healthcare experience.
- Flexible, hybrid work environment at our convenient Soho location
Company info
- Are excited to work on analytical projects that directly inform marketing strategy, spend allocation and optimization.
- Can think critically about campaign performance, optimization, attribution, and experimentation to uncover true drivers of growth.
- Can translate complex data findings into clear insights and recommendations.
- Have a passion for applying and evolving analytical methods, using sound statistical approaches, and continuously improving how we measure and interpret marketing performance.
- Thrive in a cross-functional environment, partnering with Marketing, Product, and Data teams.
- Each month, millions of patients use our free service to find nearby, in-network providers, compare choices based on verified patient reviews, and instantly book in-person or video visits online.
- Founded in 2007 with a mission to give power to the patient, our work each day in pursuit of that mission is guided by our six core values.
- Zocdoc is a private company backed by some of the world's leading investors, and we believe we're still only scratching the surface of what we plan to accomplish.
- In the spirit of one of our core values - Together, Not Alone, we are a company that prides itself on being highly collaborative, and we believe that diverse perspectives, experiences and contributors make our community and our platform better.
- We're an equal opportunity employer committed to providing employees with a work environment free of discrimination and harassment.
- Healthcare should work for patients, but it doesn't.
Visa & Work Authorization
- hnicity, ancestry, religion, national origin, gender, sex, gender identity, gender expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or any other class protected by
This listing is sourced directly from Zocdoc's careers page and normalized into a canonical job model.