Saluda Medical
Digital Marketing Manager
United States
Sponsorship not specified$30k-$50kDetected 45 days ago
Graphic DesignProject ManagementSEOCRMSalesMedical DevicesLeadershipCommunication
About the role
- The company's proprietary technology senses and measures neural responses to stimulation and automatically adjusts therapy based on real‑time neurophysiological feedback.
- Saluda Medical is headquartered in Minneapolis, Minnesota.
- We innovate and think beyond the conventional.
Responsibilities
- Own and execute the global digital marketing strategy for defined customer segments, including implanting physicians, referring clinicians, patients, societies, and payors.
- Act as the digital marketing lead for key initiatives, campaigns, and product or therapy launches.
- Lead digital engagement planning around major conferences, tradeshows, and campaigns in coordination with broader marketing efforts.
- Own website development and ongoing optimization in partnership with internal and external teams.
- Lead SEO strategy and implementation to improve visibility, relevance, and quality of traffic.
- Use data and insights to optimize digital campaigns and inform content and channel strategy.
- Partner with cross‑functional analytics, CRM, or commercial operations teams where applicable.
- Lead digital brand and graphic design strategy in partnership with internal teams and external agencies.
- Own and maintain digital brand and design guidelines to ensure consistency and quality across channels.
- Lead digital initiatives by coordinating stakeholders, timelines, and deliverables across regions.
Requirements
- 5+ years of experience in digital marketing, communications, or related roles
- Experience managing digital channels in a regulated or complex B2B/B2B2C environment
- Strong analytical skills with the ability to segment audiences and measure campaign effectiveness
- Experience marketing medical devices or healthcare products strongly preferred
- BA/BS in engineering, health sciences, marketing, business, or communications
- Website development and management, including SEO best practices
- Social media content development, execution, and performance measurement
Nice to have
- Knowledge of neuromodulation or spinal cord stimulation
- Experience supporting global product launches and commercialization
- Familiarity with the relevant customer base (HCPs, patients, payors)
- Willingness to travel up to 30-50%
- We believe people are the source of our inspiration and innovation.
Compensation
- $30k-$50k
Benefits
- Partner with global marketing and commercial teams to identify digital opportunities that support therapy education, adoption, and commercialization.
- Develop and manage messaging, content, and execution across digital channels, including website, social media, and digital education and sales enablement tools.
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