Zillow
Senior SEO Product Manager, StreetEasy
US · Senior · full-time
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About the role
- You'll join Zillow's Product Management organization, working at the intersection of SEO, product, and consumer experience to help millions of people discover and engage with StreetEasy.
- The Senior SEO Product Manager, StreetEasy defines and executes SEO and GEO-focused product strategies that grow organic traffic and engagement across StreetEasy's consumer experiences.
- Self-motivation and ideation are must-haves.
Responsibilities
- Together, the team uses data, experimentation, and a deep understanding of search behavior to unlock organic growth and deliver meaningful customer impact.
- Own the SEO and GEO strategy and roadmap for StreetEasy, defining opportunities for organic traffic growth and aligning initiatives with business goals across key customer journey phases.
- Lead cross-functional teams across product, engineering, design, marketing, and analytics to deliver SEO-enhancing features, ensuring seamless integration into web and app experiences.
- Partner with marketing and content stakeholders to improve site architecture, page templates, and on-page elements in support of scalable organic acquisition.
- Develop and maintain clear success metrics, reporting, and narratives that communicate SEO product impact and trade-offs to senior partners.-
- Experience collaborating with engineering, design, analytics, and marketing teams to launch and optimize web or app features at scale.
Requirements
- Bachelor's degree in Computer Science, Computer Engineering, Marketing, Business Administration, or a related field.
- 8+ years of experience in product management for consumer-facing technology products, including meaningful work on acquisition, engagement, or growth-focused features.
- Demonstrated experience with Search Engine Optimization (SEO), traffic acquisition, or upstream activities such as onboarding, profiling, or engagement strategies.
- Proven track record using data, experimentation, and user insights to shape product strategy, prioritize roadmaps, and inform trade-offs.
Skills
- Mentor product peers on SEO best practices and frameworks, sharing learnings and elevating product decision quality across teams.
Compensation
- In California, Connecticut, Maryland, Massachusetts, New Jersey, New York, Washington state, and Washington DC the standard base pay range for this role is $118,600.00 - $189,400.00 annually.
- The base pay range is specific to these locations and may not be applicable to other locations.
Benefits
- In addition to a competitive base salary this position is also eligible for equity awards based on factors such as experience, performance and location.
Company info
- This team partners closely with engineering, design, analytics, and content to shape search and onboarding journeys that make it easier for customers to find the homes and information they need.
Visa & Work Authorization
- al employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status
This listing is sourced directly from Zillow's careers page and normalized into a canonical job model.