Sleep Country
Manager, Paid Social Media
Toronto, ON, Canada
Sponsorship not specifiedDetected 17 days ago
About the role
- The Manager, Paid Social Media will be responsible for managing and growing our paid social media strategy.
Responsibilities
- Plan, build, and manage paid social campaigns across Meta (Facebook/Instagram), TikTok, Pinterest, Reddit, etc.
- Own campaign performance end-to-end, from audience targeting and creative briefing to budget management
- Analyze campaign data daily, identify trends and optimize campaigns towards ROAS, CAC, and revenue goals
- Partner with our creative team to brief and test ad creative, including static, video, a...
- You'll own back-end support and campaign performance for platforms like Meta, Tiktok, Reddit, etc., while optimizing paid campaigns to achieve outlined business goals.
Company info
- We're looking for a passionate paid social media marketer who desires a high-impact role with real ownership and visibility - you'll be responsible for communicating performance metrics to our creative teams on a regular basis to ensure our creative strategies are effective.
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