Range Networks
Vice President of Marketing
New York City · Exec
Sponsorship not specifiedDetected 44 days ago
PythonHTMLSQLData AnalysisData EngineeringData VisualizationA/B TestingSEMEmail MarketingContent MarketingMarketing AnalyticsHubSpotMarketoGrowth MarketingPerformance MarketingInfluencer MarketingLeadershipCommunicationMetabase
About the role
- The ideal candidate is both a strategic leader and an execution expert with a deep understanding of performance marketing, brand positioning, and customer insights.
- This position is based in New York City.
- If you're not currently based in one of these areas but love what you see, let's discuss relocation options as part of your journey to joining us.
Responsibilities
- Develop and execute a comprehensive growth marketing strategy to drive customer acquisition, retention, and revenue growth.
- Optimize multi-channel marketing campaigns, including paid search, paid social, content marketing, referral programs, email marketing, and emerging platforms.
- Lead A/B testing, cohort analysis, and customer segmentation strategies to improve campaign performance.
- Manage and optimize marketing budgets across Meta, Google, programmatic, influencer marketing, and other paid channels.
- Build and maintain data pipelines to collect, clean, and analyze marketing performance data.
- Develop and implement attribution models and marketing mix modeling to evaluate the effectiveness of different channels.
- Recruit, mentor, and lead a high-performing growth marketing team.
- Work cross-functionally with design, engineering, and sales to ensure seamless campaign execution and growth initiatives.
- Boomerang Program: After two years at Range, you can take time away to start your own company.
- As a company, we are committed to designing products, building a culture, and supporting a team that reflects the diverse population we serve.
Requirements
- Minimum 15 years of experience in growth marketing, performance marketing, or a similar role in Finance, preferably in a high-growth startup, SaaS, or fintech environment.
Skills
- Proven track record of driving significant customer acquisition and revenue growth through paid and organic channels.
- Deep expertise in paid acquisition, lifecycle marketing, and conversion rate optimization.
- Proficiency in SQL and Python for marketing analytics and data-driven decision-making.
- Excellent communication skills to translate technical insights into actionable business strategies.
- Background in wealth management or high growth fintech companies (scaling beyond series C or D at a minimum).
- Experience with marketing automation tools such as HubSpot, Marketo, or Iterable.
- Familiarity with BI platforms like Metabase, Looker, or Google Data Studio.
- Basic proficiency in HTML for landing page and email template optimizations.
- Experience scaling a startup from early-stage to rapid growth.
- Background working in FAANG/MAMAA companies or other top-tier tech firms in addition to startups
- Health & Wellness: 100% employer-covered medical insurance for employees (75% for dependents), plus dental and vision coverage
- 401(k): Retirement savings program to support your future
Compensation
- Salary and equity refreshes based on performance
Benefits
- Paid Time Off: time to reset and recharge + most federal holidays
- Parental Leave: Comprehensive leave policy for growing families
- Fitness: Monthly movement stipend
- Equity & Career Growth: Early exercise eligibility and a strong focus on professional development
- Annual Compensation Reviews: Salary and equity refreshes based on performance
- We'll hold your spot for 6 months - and pause your equity vesting, which resumes if you return
- We are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.
- Investments, taxes, retirement, estate planning, all in one platform instead of scattered across different advisors and apps.
Equal opportunity
- equal opportunity workplace.
Visa & Work Authorization
- employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status
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