Okta
Creative Director, Demand Gen
San Francisco, California · Director
Sponsorship not specified$219k-$301kDetected 7 days ago
Machine LearningBrand StrategyLeadership
About the role
- This role is fundamentally outcome-driven.
- You will also work across the creative leadership team to ensure all creative work across the organization is aligned and reinforcing.
Responsibilities
- Build the demand gen creative function end to end, including team structure, operating model, and clear partnership standards with Global Campaigns and Field Marketing
- Lead a team of two designers and one copywriter, developing them as individuals and building a cohesive team that ships integrated campaigns
- Own creative strategy for three major demand gen campaigns, translating Global Campaigns' campaign strategy into integrated creative strategy and execution
- Develop integrated campaign creative where every asset reinforces one idea and drives toward conversion
- Partner with Global Campaigns to establish clear roles, briefing standards, and a working rhythm so creative informs campaign planning from the start
- Collaborate with the Creative Directors for Brand & Experiences and Digital, and the Director of Brand Strategy, to ensure creative work across the organization is aligned and coherent
- Manage timelines and production to ensure the team ships high-volume work on time without sacrificing quality
- A track record of building or scaling a creative function from the ground up: hiring, developing, and retaining strong designers and copywriters, and establishing process, standards, and partnership models with new teams
- Demonstrated ability to lead a creative team while staying hands-on: comfortable conceptualizing and executing work alongside your team, not just managing from above
- Developing Talent and Fostering Connection + Community
Requirements
- What experience you have
Compensation
- The OTE range for this position for candidates located in the
This listing is sourced directly from Okta's careers page and normalized into a canonical job model.