Brand New School
Brand Systems Strategist
Los Angeles; New York · Senior
Sponsorship not specified$110k-$130kDetected 132 days ago
Design SystemsBrand StrategyLeadershipCommunication
About the role
- Brand New School is seeking a Mid to Senior Strategist who is an architect of brand thinking.
- You are a rigorous thinker who thrives on structure and clarity.
Responsibilities
- Develop brand positioning that is true to the client's business needs and distinct in the market
- Design and maintain brand architecture across product lines or services
Requirements
- 4-8 years of experience in brand strategy, consulting, or related roles
- Ability to work closely with senior leadership and translate business goals into strategic brand solutions, at our studio in Los Angeles or New York (strong preference for LA)
- Proven experience developing brand architecture, positioning, and content frameworks
- Someone who thrives on depth, rigor, and logic - and speaks the language of both design and business
- Excellent communication and presentation skills; able to articulate strategy clearly to both internal teams and clients
- Creative yet disciplined thinker who thrives in complex, ambiguous situations
Compensation
- Salary ranges are broad, commensurate with experience, and refined during the interview process.
- $110,000 - $130,000.
- Competitive salary (commensurate with experience and ability to drive business impact)
Benefits
- Health, dental, vision, life, and disability insurance
- One Medical membership
- Continued education and professional development support
- Peer bonus program
- Generous PTO and sick leave
- Apple Fitness+ digital membership
Company info
- For 25 years, Brand New School has helped brands find their visual voice - transforming design, storytelling, and experience into cultural resonance and commercial impact. Our integrated model unites strategy, creativity, and production to help brands like Meta, Pinterest, Google, Apple, Microsoft, and OpenAI transcend their categories and become benchmarks in culture and commerce.
- We're different by design - built to move seamlessly from idea to impact.
- The Role
- Brand New School is seeking a Mid to Senior Strategist who is an architect of brand thinking. This role translates complex business and operational requirements into clear, distinct brand systems across touchpoints. You will serve as the bridge between client challenges and our design solutions, ensuring that our work is not only beautiful but strategically and commercially resonant.
- For 25 years, Brand New School has helped brands find their visual voice - transforming design, storytelling, and experience into cultural resonance and commercial impact.
- Our integrated model unites strategy, creativity, and production to help brands like Meta, Pinterest, Google, Apple, Microsoft, and OpenAI transcend their categories and become benchmarks in culture and commerce.
- We are not building a traditional agency planning department.
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