Gorgias

Demand Generation Manager

Toronto · Senior

Sponsorship not specifiedDetected 36 days ago

SEMEmail MarketingHubSpotGrowth MarketingResearchLeadership

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odds of building a lasting career here

37Risky

Cap-exempt (no lottery)0

Sponsors this role80

Entry-level history0

PERM / green-card track0

Lottery odds40

Fits your clock70

Thin sponsorship signal and lottery-bound. A low-probability bet with your clock running. Prioritize cap-exempt roles and proven entry-level sponsors first.

Lottery odds assume a STEM candidate.

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About the role

We believe conversations will become the #1 way to shop.
Conversational Commerce is the future of ecommerce, and we're leading that shift.
By combining deep product expertise with the latest in AI, we're making shopping feel more natural, human, and connected than ever before.

Responsibilities

Build and maintain email nurture programs for our subscriber base, designed to move leads through the funnel to sales.
Own campaign strategy and execution across channels - taking positioning, messaging, and content from the product marketing team and turning it into campaign-ready programs that actually ship. Campaigns can't perform when they're not launched
Drive conversion optimization on landing pages and forms, partnering with our web developer to improve conversion rates.
Own the lead-to-sales handoff: prep campaign leads for sales and equip sales on how to work them.
Build the demand math: help establish our pipeline targets - how many meetings, leads, and qualified leads we need to generate X pipeline - and track against them.
build custom systems and automations
Genuine multichannel experience - running campaigns across channels yourself and collaborating with partner marketing, sales, and content teams.
Own campaign strategy and execution across channels - taking positioning, messaging, and content from the product marketing team and turning it into campaign-ready programs that actually ship.
Campaigns can't perform when they're not launched; your job is getting them out the door.
Use AI daily to streamline repetitive work and find efficiencies in campaign operations - as a power user. Partnering with the GTM Ops team's job; build custom systems and automations

Requirements

3-5+ years in demand gen, growth marketing, or digital marketing at B2B tech companies - the channel fundamentals are real.

Nice to have

HubSpot experience (we use it, and we'll teach you our instance either way).
Experience working with product marketing to convert positioning into campaign messaging.
A leadership team that wants to test, learn, and have fun doing it - while fixing what isn't working.
Hiring manager call (Eric)
Panel with Eric and Kiran (product marketing) - including how you'd turn PMM output into campaign messaging
Final leadership call with Heather
Hands-on paid media experience across search and social, plus email marketing automation.

Compensation

Everyone has access to premium AI tools (ChatGPT, Claude, Granola & others) and an annual L&D budget to explore new ones.

Company info

At Gorgias, we're building the platform that makes this real:
a unified AI agent that sells, supports, and re-engages customers across the entire journey.
Our mission is to turn every interaction between a brand and its customers into a relationship: personal, seamless, and intelligent.
To win, we focus relentlessly on:
conversations that feel authentic and on-brand.
We see AI not as a replacement for creativity or empathy, but as a multiplier, helping us move faster, think deeper, and serve customers better.

Equal opportunity

If you need accommodations during the application or interview process, please contact us at accommodation@gorgias.com.

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