Wattswater
Marketing Manager, Fluid Solutions
North Andover, MA
Sponsorship not specified$15k-$20kDetected 22 hours ago
Content MarketingMarketing AnalyticsMarketoCRMLead GenerationExcelCustomer SupportLeadershipCommunicationPublic SpeakingMicrosoft Office
About the role
- Together, we're reimagining the future of water.
- We feel proud every day about what we do.
- Channel Marketing Manager. - This role is hybrid, based at our Watts Water, N.
Responsibilities
- Maintain productive and collaborative relationships with other Watts employees.
Requirements
- Ability to remain seated at a desk or workstation for extended periods.
- Ability to physically move around the office, organize or transport files, packages, or other office-related materials.
- Ability to communicate clearly with management and coworkers, particularly in meetings or phone calls.
- Ability to operate standard office equipment such as computers, printers, phones, and copiers.
- Specific physical abilities required for this position include, but are not limited to:
Nice to have
- Experience in water technologies, flow control, plumbing, HVAC, construction, industrial manufacturing, or related industries.
- Experience with marketing automation platforms such as Marketo or similar systems.
- Experience with CRM platforms, campaign analytics, lead management, and customer data platforms.
- Experience supporting multi-channel product portfolios in a B2B manufacturing environment.
- MBA or advanced degree in Marketing, Business, or a related field.
- Experience with customer journey mapping, segmentation strategies, and digital transformation initiatives.
Compensation
- The expected salary range for this position is $117,000 - $134,000 yearly. Actual compensation will be dependent upon individual skills, experience, qualifications, and applicable law.
- Competitive compensation based on your skills, qualifications and experience
Benefits
- Comprehensive medical and dental coverage, retirement benefits
- Family building benefits, including paid maternity/paternity leave
- 10 paid holidays and Paid Time Off
- Continued professional development opportunities and educational reimbursement
- Additional perks such as fitness reimbursements and employee discount programs
- Please note that the following benefits apply only to permanent roles and do not apply to internship roles.
- Learn more about our benefit offerings here: https://tapintowattsbenefits.com/
- No matter your role, there are opportunities for learning and development, and your daily contributions make a meaningful impact on the lives of people who use our products and on the future of water.
Company info
- For 150 years, Watts has built best-in-class products that are trusted by customers in residential and commercial settings across the world.
- We are at the forefront of innovation, working with cutting-edge technology to provide smart and connected, sustainable water solutions for the future.
- Watts is a leading brand with a quality reputation - and we have a dynamic future ahead.
- The Marketing Manager, Fluid Solutions is responsible for developing and executing integrated marketing strategies that drive business growth, strengthen customer engagement, build brand awareness, and expand market leadership across the Fluid Solutions portfolio.
- This role serves as a key strategic partner to Product Management, Sales, and cross-functional business teams, helping bring innovative products and solutions to market while supporting customers in solving complex water management challenges.
- This individual will lead the planning and execution of marketing campaigns, product launches, customer engagement initiatives, and demand generation programs that deliver measurable business results.
- The Marketing Manager leverages market insights, customer data, and business objectives to develop marketing strategies that increase market penetration, accelerate revenue growth, and enhance the customer experience.
- This position does not have direct reports.
- This position reports to the Sr. Channel Marketing Manager.
- This role is hybrid, based at our Watts Water, N. Andover, MA office three days per week.
- Collaborate with Product Management, Sales Leadership, and cross-functional stakeholders to develop annual marketing strategies, growth initiatives, and go-to-market plans that support business objectives.
- Serve as the marketing lead for assigned Fluid Solutions product categories, developing and executing strategies that strengthen market position, increase customer engagement, and support revenue growth.
- Identify target audiences and customer segments while developing compelling value propositions, positioning strategies, messaging frameworks, and customer-focused marketing objectives.
- Develop, execute, and optimize integrated marketing campaigns across digital, traditional, and field marketing channels to drive demand generation and business growth.
Equal opportunity
- Any employee who needs a reasonable accommodation should contact Human Resources.
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