Hiya Inc.

Hiya Inc.

Senior Product Manager, Growth Platform

Seattle, US · Senior

Sponsorship not specified$197k-$260kDetected 70 days ago
A/B TestingProduct StrategySEOContent MarketingHubSpotGoogle AnalyticsSalesLeadershipCommunicationCollaborationProblem Solving

About the role

  • This is the founding product management hire for Hiya's growth function.
  • Our product portfolio spans B2B and B2C with distinct go-to-market motions, from product-led self-service to enterprise sales.
  • As that portfolio has grown, so has the need for a consistent growth platform that every product team can operate on.

Responsibilities

  • Own the growth platform strategy across experimentation, instrumentation, the website (headless CMS), growth model dashboards, and lifecycle tooling
  • Design the cross-functional operating model that connects demand generation, marketing, product, and sales into a coherent growth system with shared metrics and consistent process
  • Build a strong culture of experimentation at Hiya: define how experiments are structured, how results are measured and shared, and improve experimentation rigor and quality across all teams
  • Partner with product managers across Hiya's product lines to translate their growth needs into platform capabilities and shared tooling they can use independently
  • Bring a strong perspective on SEO and generative engine optimization (GEO) so the platform produces surfaces that perform well in both traditional search and AI-driven discovery, and partner with product marketing on content strategy execution, including mult-locale support
  • Running fast tests with product teams to validate whether new platform capabilities solve their real problems

Requirements

  • A track record of improving experimentation rigor and quality across multiple teams, not just within a single team
  • Expertise in SEO and emerging GEO practices, with informed opinions on how platform and CMS decisions affect organic discoverability
  • Strong communication skills and the ability to translate between growth, marketing, product, and engineering contexts fluently
  • We work with a high degree of transparency and autonomy.

Nice to have

  • Hands-on experience with headless CMS platforms, particularly Contentful or Payload, including content modeling and multi-locale support
  • Experience with modern analytics and instrumentation stacks (Segment, Amplitude, Mixpanel, GA4) and tag management
  • Familiarity with marketing automation and lifecycle tooling (HubSpot, Braze, Iterable, Customer.io http://Customer.io)
  • Experience in environments where multiple product lines with different go-to-market motions shared a common growth platform
  • Background working in both B2B and B2C growth contexts, particularly where self-serve and sales-assisted models coexist
  • Comfort with rapid prototyping tools (Cursor, Lovable, or equivalent) for quickly testing ideas

Skills

  • Voice is the most human form of communication, yet it's become one of the least trusted.
  • Spam, scams, and AI manipulation have eroded what was once a simple way to connect.
  • Each month our AI voice technology analyzes 28+ billion calls, protecting over 550 million users and 800+ businesses worldwide.
  • This is a pivotal moment for voice.
  • As new threats and technologies accelerate, so does demand for trusted voice communication.
  • Hiya is growing 40%+ year over year, expanding globally, and defining what voice becomes next.
  • You won't just work on what voice is today, you'll shape what it becomes tomorrow:
  • smarter, safer, and genuinely worth answering again.

Compensation

  • Compensation is determined by role scope, skills, experience, location, and market data.
  • $197,000 - $260,000

Benefits

  • We're looking for someone to take ownership of the platform's product vision and scale it across the organization.
  • In this role, "builder" means taking ownership for turning a growth platform vision into systems that other teams actually use to ship.
  • Medical, dental, and vision (PPO & HDHP); 50% dependent coverage
  • Benefits & Support

Company info

  • We are in the early stages of building this platform, with a GTM engineer already in place and initial traction on the underlying infrastructure.
  • The platform is unified across the website and in-product surfaces, giving the whole company shared instrumentation and attribution through the full funnel.

This listing is sourced directly from Hiya Inc.'s careers page and normalized into a canonical job model.