Whoop

Whoop

Senior Lead, DTC Commercial Planning & Strategy

Boston, MA · Senior · Full-time

Sponsorship not specified$130k-$170kDetected 15 days ago
Project ManagementMarketing AnalyticsGrowth MarketingPerformance MarketingFinancial ModelingForecastingSupply ChainPerformance ManagementCadenceCommunicationCollaborationOrganizational Skills

About the role

  • This role is based in the WHOOP office located in Boston, MA.
  • Interested in the role, but don't meet every qualification?

Responsibilities

  • Partner with Growth Marketing, Marketing Analytics, Finance, and Supply Chain leaders to evaluate business performance, identify opportunities, and prioritize strategic investments that maximize revenue and member growth.
  • Develop and present business reviews by translating complex quantitative analyses and qualitative insights into compelling, data-driven narratives that clearly communicate DTC performance, key risks, opportunities, and strategic recommendations to senior leadership.
  • Lead the DTC business operating cadence, including business reviews, forecasting, executive updates, and performance reporting, ensuring leaders have clear visibility into priorities, risks, and opportunities.
  • Develop actionable insights through quantitative analysis, customer trends, and market dynamics to inform commercial strategy, pricing, promotional planning, and go-to-market decisions.
  • Drive cross-functional initiatives from strategy through execution, aligning stakeholders, resolving ambiguity, and ensuring accountability for key deliverables across multiple teams.
  • WHOOP empowers members to perform at a higher level through a deeper understanding of their bodies and daily lives.
  • WHOOP is hiring a Senior Lead, DTC Commercial Planning & Strategy to drive the commercial operating rhythm and revenue forecasting for the Direct-to-Consumer business.
  • This role will serve as a key partner across Growth, Performance Marketing, Finance, Supply Chain, and Marketing Analytics to build out the commercial operating system of the DTC business (planning, forecasting, performance management, prioritization, and executive reporting).

Requirements

  • 8+ years of experience in strategy, commercial planning, business operations, consulting, finance, or related functions, with meaningful experience supporting high-growth consumer technology or subscription businesses.
  • Proven experience leading planning processes, forecasting, business reviews, or commercial operating cadences with senior stakeholders.
  • Strong executive communication and presentation skills, with the ability to distill complex analyses into clear recommendations for diverse audiences.
  • The successful candidate must be prepared to relocate if necessary to work out of the Boston, MA office.
  • The ideal candidate combines strategic thinking with operational excellence, using data and cross-functional influence to translate ambitious goals into measurable business outcomes.
  • Demonstrated ability to develop business strategy while driving operational execution across complex, cross-functional organizations.
  • Exceptional analytical and financial modeling skills with experience using data to influence executive decision-making and prioritize business investments.
  • Highly organized with exceptional project management skills and the ability to manage multiple strategic initiatives simultaneously in a fast-paced environment.
  • Experience influencing cross-functional teams without direct authority, building strong partnerships through collaboration, credibility, and thoughtful leadership.
  • Strong commitment to embracing and leveraging AI tools in day-to-day tasks, ensuring AI-assisted work aligns with the same high-quality standards as personal contributions.
  • This role is based in the WHOOP office located in Boston, MA. The successful candidate must be prepared to relocate if necessary to work out of the Boston, MA office.
  • Interested in the role, but don't meet every qualification? We encourage you to still apply! At WHOOP, we believe there is much more to a candidate than what is written on paper, and we value character as much as experience. As we continue to build a diverse and inclusive environment, we encourage anyone who is interested in this role to apply.
  • WHOOP is an Equal Opportunity Employer and participates in E-verify https://www.e-verify.gov/to determine employment eligibility
  • The WHOOP compensation philosophy is designed to attract, motivate, and retain exceptional talent by offering competitive base salaries, meaningful equity, and consistent pay practices that reflect our mission and core values.
  • At WHOOP, we view total compensation as the combination of base salary, equity, and benefits, with equity serving as a key differentiator that aligns our employees with the long-term success of the company and allows every member of our corporate team to own part of WHOOP and share in the company's long-term growth and success.

Compensation

  • Own the commercial planning and forecasting process for the DTC business, developing annual, quarterly, and monthly revenue plans that align cross-functional teams around key growth initiatives and company objectives.

Company info

  • At WHOOP, we're on a mission to unlock human performance and healthspan.
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This listing is sourced directly from Whoop's careers page and normalized into a canonical job model.