SHEIN
Influencer Marketing Manager (SHEGLAM Beauty)
Los Angeles · Senior · Full-time
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About the role
- We're seeking a full-time Influencer Marketing Manager for our Los Angeles-based corporate office.
- The ideal candidate is deeply engaged in the social and digital landscape, with proven experience managing paid influencer campaigns, organic gifting, and creator events.
- Oversee monthly gifting efforts, including prospecting, outreach, shipping, tracking and performance analysis.
Responsibilities
- This role will partner with the Global Influencer Marketing team to develop and execute influencer strategies that build creator community, strengthen brand love, and drive brand affinity.
- Partner with the Global Influencer Marketing team to develop and execute North America influencer strategies, with a focus on VIP and mega creators to increase SHEGLAM brand visibility and exposure.
- Develop and execute end-to-end paid influencer campaigns, including creator sourcing, outreach, content coordination, contract negotiation, budget management, and reporting.
- Develop regional and campaign briefs for key marketing campaigns.
- Support additional influencer marketing initiatives and brand-related projects as needed.
Requirements
- Bachelor's degree or equivalent experience.
- 5+ years of experience in influencer marketing.
Nice to have
- Experience leading projects, managing teams, and mentoring others is a plus.
Skills
- Excellent written and verbal communication skills.
Benefits
- Bonus eligible
- Healthcare (medical, dental, vision, prescription drugs)
- Health Savings Account with Employer Funding
- Flexible Spending Accounts (Healthcare and Dependent care)
- Company-Paid Short-Term and Long-Term Disability
- Voluntary Benefit Offerings (Voluntary Life/AD&D, Hospital Indemnity, Critical Illness, and Accident)
- Vacation, paid holidays, floating holiday and sick days
- Identify, build, and nurture relationships with key talent, creator managers, and agency partners to secure social media coverage and long-term brand advocacy.
- Continuously identify new programs, initiatives, and event opportunities that support the brand vision and strengthen creator engagement.
Company info
- About SHEGLAM Founded in 2019, SHEGLAM has quickly risen to become one of the fastest-growing beauty brands, with a vibrant community of over 16 million followers across multiple social media platforms.
- At SHEGLAM, we're passionate about recognizing and nurturing talent, encouraging creativity, and empowering our team to grow.
This listing is sourced directly from SHEIN's careers page and normalized into a canonical job model.