PMG
Brand Media Lead
Dallas, TX · Junior
Sponsorship not specifiedDetected 12 days ago
Google AnalyticsExcelResearchLeadershipCollaborationMentoringAdaptability
About the role
- Our department thrives on creativity, data-driven decision-making, and a passion for delivering meaningful results.
- In your role, you'll guide and mentor team members, fostering a culture of collaboration and development while ensuring we continue to exceed client expectations.
- We're dedicated to working hard to serve our employees and clients, delivering value, results, and innovation-which often requires true grit and agility.
Responsibilities
- The Brand Media Lead manages the strategy and execution of display media ad campaigns, including the day-to-day optimization of ads.
- Strategically lead the execution of cross-channel media campaigns, ensuring top performance and client satisfaction.
- Oversee media operations, including partner management, optimization, and in-depth performance analysis across Publisher Partnerships, Display, Video/CTV, Audio, and more.
- Build and maintain strong, strategic relationships with media partners to drive impactful campaigns and innovative solutions.
- Deliver regular updates and actionable insights to clients, showcasing campaign results and offering recommendations for improvement.
- Mentor and support junior team members, contributing to their growth and development within the field.
- Collaborate on high-impact, cross-agency projects that push the boundaries of innovation and deliver measurable client success.
- The primary focus of this role is the Brand Media channel. However, responsibilities may extend across other media channels as needed to support broader business priorities.
- Advanced expertise in Account Planning and Brand Media, empowering you to lead strategic and impactful campaigns.
- A strong command of Marketing Metrics, Planning & Analysis, and Market Research & Consumer Behavior to drive data-informed strategies.
Requirements
- 3-5 years in digital media strategy, campaign management, media partnerships, or a related field, with a bachelor's degree or equivalent experience.
- Hands-on experience with Content Creation, supporting effective media operations and delivering compelling storytelling in partnership with media publishers.
- Ability to work on a cross-functional team to ensure cohesive, 360-degree media strategies.
- Proficiency in tools like Adobe Analytics, Google Analytics, and Microsoft Excel to analyze data, provide actionable insights, and improve performance.
Compensation
- Annual Bonus: All employees are eligible for an annual bonus.
Benefits
- Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
- Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
- Parental Leave: We provide paid parental leave to support your family during important life events.
- Retirement & Pension Plans: Plan for your future with competitive retirement or pension programs, including contribution matching.
- Fertility and Family Support: Access fertility benefits for all team members and their spouses.
- Healthcare: Coverage and support for everyday medical expenses and routine care, tailored by geography.
- Pet Insurance: Protect your pet's health and your finances.
- Commuter Benefits: Access support for travel and commuting needs, where available.
- Annual Bonus: All employees are eligible for an annual bonus.
- Benefits vary by country, location, and geography to reflect local laws, norms, and expectations.
Company info
- Enjoy 100% company-funded accounts to promote healthy habits and well-being.
- Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.
- What Sets Us Apart
- Being part of PMG means joining a company culture that's unmatched in digital.
- We believe in taking care of ourselves and each other to continuously improve in every way.
- In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer.
- We believe that we only change for the better by bringing diverse perspectives to our company.
- PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
- In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an
Equal opportunity
- equal opportunity employer.
This listing is sourced directly from PMG's careers page and normalized into a canonical job model.