Replit
Senior Consumer Insights Research Manager
Foster City, CA · Senior · Full-time
Sponsorship not specifiedDetected 40 days ago
Data AnalysisResearchCommunication
About the role
- Consumer understanding is one of the most important and underdeveloped capabilities in Replit's growth motion.
- You'll be the person in the room who says "here's what the user actually thinks" and can back it up.
Responsibilities
- Own the consumer insights agenda: Define the insights and research roadmap across Consumer and Brand Marketing,
- Design and run primary research: Lead end-to-end qualitative and quantitative studies, including brand tracking, focus groups, in-depth interviews, surveys, creative concept tests
- Build the research muscle: Establish methodologies, templates, and tooling that let the broader team run faster and smarter research over time
- Demonstrated ability to design and execute both qualitative and quantitative research end to end, from recruitment and methodology design through analysis and presentation
- Comfort working in fast-paced, ambiguous environments; you can scope a study, run it, and deliver findings in days not weeks
Requirements
- you can run a crosstab and know when to call a difference real vs. noise
Nice to have
- Meet the Replit Agent https://www.youtube.com/watch?v=IYiVPrxY8-Y
- This is a full-time role that can be held from our Foster City, CA office.
- The role has an in-office requirement of Monday, Wednesday, and Friday.
- 🧑💻 Autonomous Work Environment
Skills
- 8+ years of consumer insights or market research experience within consumer tech, B2C, or AI-adjacent companies
- Experience standing up or significantly scaling a research function, not just executing inside an established one
- AI-native: actively using AI tools to scale research output, accelerate synthesis, or surface patterns
- Experience with brand health tracking, competitive perception research, and campaign/creative effectiveness measurement studies
- Experience with creator, developer, or AI-native audiences
- Background at a product-led growth company where insights directly fed activation and retention strategy
- Familiarity with AI-assisted qual analysis tools
- Active Replit user, you've built and shipped something with the product
- Based in or able to relocate to the San Francisco Bay Area
- Full-Time Employee Benefits Include:
- 💰 Competitive Salary & Equity
- 💹 401(k) Program with a 4% match (US Only)
Compensation
- 💰 Competitive Salary & Equity
Benefits
- Stand up Replit's brand health tracking program, measuring awareness, consideration, perception, and NPS
Company info
- Replit Blog https://blog.replit.com/
- Amjad TED Talk https://youtu.be/kCudFI4tcpg?si=l4ViCejV_f2RZkDi
- Operating Principles https://blog.replit.com/operating-principles
- Reasons not to work at Replit https://blog.replit.com/reasons-not-to-join-replit
This listing is sourced directly from Replit's careers page and normalized into a canonical job model.