Thumbtack
Growth Marketing Manager, Paid Social
Remote, United States · Senior
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odds of building a lasting career here
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About the role
- If you love uncovering the next lever before anyone else sees it, this role is built for you.
Responsibilities
- Manage and efficiently scale Thumbtack's Consumer Paid Social campaigns across platforms like Meta, YouTube, TikTok, Pinterest, and Reddit, driving incremental customer growth and revenue
- Identify and execute opportunities for channel expansion and unlocking new Social platforms to drive the next frontier of core customer growth
- Drive our end-to-end emergent Pro (B2B) strategy and execution across Social channels
- Own in-house campaign management and optimizations, including budget pacing, bid optimization, creative iteration, audience segmentation, and platform best practices
- Build and implement Paid Social testing roadmaps with cross-functional partners, driving a continuous test-and-learn approach across audiences, creative, and platforms
- Own tracking, QA, reporting, and measurement for Paid Social, partnering with internal and third-party tools to ensure confidence in results
- Collaborate with Brand and Creative teams to develop and iterate thumb-stopping, performance-driven creative that also advances Thumbtack's brand narrative
- Confident communicator with proven experience collaborating with multiple cross-functional partners
Requirements
- 6+ years of experience managing, scaling, and evolving paid social programs at $X-XX million monthly spend
- Actual offered salaries will vary and will be based on various factors, such as calibrated job level, qualifications, skills, competencies, and proficiency for the role.
Nice to have
- Bachelor's/Master's in Marketing, Business, Statistics, Economics, or a related field preferred
Skills
- THUMBTACK HELPS MILLIONS OF PEOPLE CONFIDENTLY CARE FOR THEIR HOMES.
- Every day in every county of the U.S., people turn to Thumbtack to complete urgent repairs, seasonal maintenance and bigger improvements.
Visa & Work Authorization
- x, race, color, age, pregnancy, sexual orientation, gender identity or expression, religion, national origin, ancestry, citizenship, marital status, military or veteran status, genetic information, disability status, or
This listing is sourced directly from Thumbtack's careers page and normalized into a canonical job model.