Shift Technology
Field Marketing Specialist - Events
US - Boston · Internship
Sponsorship not specified$65k-$75kDetected 27 days ago
Agentic AIAccessibilityProject ManagementStakeholder ManagementHubSpotCRMSalesExcelLogisticsProcurementRecruitingResearchCommunicationProperty & Casualty
About the role
- Our insurance-grade AI is accurate, explainable, and secure-empowering human experts to move with unmatched speed, total confidence, and a renewed focus on the people they serve.
- This role is expected to be in the office 1 day per week, and can expect travel to 4-6 events per year.
- You experiment with new outreach approaches, virtual formats, and marketing materials, treating unexpected setbacks as data to continuously refine future event strategies.
Responsibilities
- Research industry and regional events, maintain the master calendar, and independently manage comprehensive project plans, logistics, promotional items, and shipping.
- Drive in-person and virtual event attendance by building target lists, emails, and landing pages in HubSpot, and overseeing the creative production of promotional materials.
- You proactively take ownership of tasks and push initiatives forward without waiting for direction, stepping in to support cross-functional teams and connect the right people to resolve bottlenecks, anticipate needs ahead of deadlines, and maintain delivery momentum even when conditions are not perfect.
- When handling last-minute contract negotiations, shipping delays, or high-pressure logistics, you remain calm, focus objectively on the solution, and maintain absolute professionalism.
- As an Events Marketing Specialist on the North American field marketing team, you will report directly to the Senior Event Manager to support our regional event strategy.
- In this role, you will collaborate deeply across cross-functional marketing teams and maintain strong relationships with vendors, external partners, and regional sales teams.
- In this role, you will jump in and own:
- End-to-End Event Strategy & Execution: Research industry and regional events, maintain the master calendar, and independently manage comprehensive project plans, logistics, promotional items, and shipping.
- Campaign Promotion & Digital Execution: Drive in-person and virtual event attendance by building target lists, emails, and landing pages in HubSpot, and overseeing the creative production of promotional materials.
- Shift delivers AI agents that transform insurers' most critical work.
Requirements
- You bring a Bachelor's degree in Business, Marketing, or Communications (or equivalent experience), alongside 2-3 years of proven success independently executing B2B conferences, tradeshows, and webinars.
- You have excellent project management skills and can coordinate multiple fast-paced marketing initiatives simultaneously without letting quality or deadlines slip.
- Event Savvy: You bring a Bachelor's degree in Business, Marketing, or Communications (or equivalent experience), alongside 2-3 years of proven success independently executing B2B conferences, tradeshows, and webinars.
Compensation
- $65,000 - $75,000 USD
- Competitive Salary and a variable component tied to personal and company performance
- 2 MAD Days per year (Make A Difference Days for paid volunteering)
- At Shift we strive to be a diverse and inclusive workforce.
- Shift Technology is committed to providing reasonable accommodations for qualified individuals with disabilities in our application and employment process.
Benefits
- Multiple Learning and Development opportunities, including Focus Fridays, a half-day each month to focus on learning and personal growth
- Generous PTO and paid holidays
- Mental health benefits
- In addition to base salary, your total rewards package will include additional components such as incentive pay and benefits.
- Flexible remote and hybrid working options
Company info
- Track, qualify, and upload event and webinar leads in Salesforce.com, and communicate impact through event launch announcements, post-activity recaps, and data-driven result reports.
- What You'll Need to Succeed
- We are looking for a Shifter who is...
- We come from more than 50 different countries and cultures and together we are creating the future of insurance.
Visa & Work Authorization
- Pitch and secure speaking or sponsorship opportunities while partnering with internal Subject Matter Experts (SMEs) and maintaining the primary relationship with the regional sales team.
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