Dr. Squatch

Dr. Squatch

Lifecycle Marketing Manager

Marina del Rey, California, United States · Contract

Sponsorship not specified$100k-$115kDetected 20 days ago
HTMLA/B TestingProject ManagementEmail MarketingCRMRecruitingCommunicationProblem SolvingPublic Speaking

About the role

  • We are seeking a proactive and detail-oriented Lifecycle Marketing Manager to join our Marketing team.
  • Squatch's email and SMS lifecycle campaigns, with a focus on driving engagement, conversion, and retention.
  • This role will report to the Senior Marketing Manager, Lifecycle.

Responsibilities

  • Own and manage the email and SMS lifecycle campaign calendars across launches, seasonal moments, promotions, and brand priorities.
  • Lead lifecycle campaign ideation and translate business goals into compelling email and SMS concepts.
  • Manage end-to-end campaign execution, including briefs, segmentation, QA, scheduling, deployment, and reporting.
  • Partner with integrated marketing, creative, web, merchandising, and international teams to align lifecycle campaigns with broader company priorities.
  • Build and manage customer segments in Klaviyo and Postscript to support more personalized, performance-driven communications.
  • Coordinate with agencies / platform partners to improve performance and explore new testing, personalization, automation, and beta opportunities.
  • Proven ability to independently manage email and SMS campaigns from concept through launch and reporting.
  • Exceptionally, DRSQ may choose to supplement that internal team with support from temporary staffing agencies, placement services, and/or recruiting agencies ("Agency").

Nice to have

  • 4-5+ years of experience in lifecycle marketing, email marketing, CRM, or retention marketing, ideally in a DTC/eCommerce environment.
  • Strong understanding of email and SMS marketing fundamentals, including segmentation, personalization, testing, deliverability, and customer journeys.
  • Strong analytical, communication, and project management skills, with the ability to turn campaign data into clear insights and recommendations.
  • Familiar with Google Workspace
  • familiarity with HTML/email coding is a plus.
  • Someone who gets things done without perfect resources, takes ownership, proactively helps others, stays positive, and has a good sense of humor.

Skills

  • Excellent attention to detail, problem-solving skills, and commitment to strong QA.

Compensation

  • will be commensurate with the candidate's experience and local market rates.

Benefits

  • include medical, dental, vision, 401k with Squatch match, and PTO.
  • We also have great perks like healthy snacks, frequent company events, and of course, free products!
  • Apply email and SMS best practices, including deliverability, list health, inbox placement, sender reputation, compliance, and QA.

Company info

  • Our core values come naturally and make us a better, more whole, and unique team.
  • We are Bold & Innovative - we are creative, rethink how things are done, and find a way.
  • We Play to Win - we have high standards, we encourage ownership of work, we are scrappy, we act with urgency, and we invest in the outcome of our work.
  • We are Team Squatch - we are humble, help others outside our own wheelhouse, stay positive, have fun, and have approachable and transparent leadership.
  • We offer a competitive salary in a growth-focused & collaborative team environment.
  • Benefits include medical, dental, vision, 401k with Squatch match, and PTO.
  • For Applicants with Disabilities.
  • Reasonable accommodation will be made so that qualified applicants with disabilities may participate in the application process.
  • If you need any accommodations during the hiring process, please let us know when you submit your application and we'll do our very best to adjust as needed.
  • For Information regarding Data Privacy, please review https://privacy.drsquatch.com/.
  • Unsolicited Resume Policy.
  • Squatch ("DRSQ") employs an internal Talent Acquisition department.

Equal opportunity

  • Reasonable accommodation will be made so that qualified applicants with disabilities may participate in the

This listing is sourced directly from Dr. Squatch's careers page and normalized into a canonical job model.