Insider

Insider

Senior Director, Creative Production

New York, New York, United States · Director · Contract

Sponsorship not specified$160k-$170kDetected 5 days ago
A/B TestingLeadershipCommunicationCollaborationMentoringPublic Speaking

About the role

  • Business Insider is for people who are driven, optimistic and always looking forward.
  • We tell our audience what they want and need to know to improve their lives and the world with storytelling that is accessible, smart, sometimes unexpected, and always helpful.
  • BI Studios is the award-winning branded content studio at Business Insider, creating premium storytelling for many of the world's leading brands.

Responsibilities

  • Develop new storytelling formats, products, and creative capabilities that keep BI Studios at the forefront of branded content.
  • Lead production planning, resource allocation, freelancer management, and operational workflows.
  • Build scalable systems and processes that support ambitious creative work while improving efficiency.
  • Lead and develop a high-performing creative production organization.
  • Co-lead hiring, organizational planning, and talent development with the VP of Creative Strategy & Studios.
  • Build a culture rooted in collaboration, curiosity, accountability, and continuous improvement.
  • Create an environment where producers are empowered to grow creatively, think strategically, and do the best work of their careers.
  • Partner closely with Creative Strategy to shape proactive proposals, flagship pitches, and innovative client programs.
  • Collaborate across Editorial, Sales, Product, Video, Design, Finance, Legal, and Client Success to continuously evolve BI Studios' capabilities.
  • Manage production budgets, freelancer relationships, and resource planning to support a healthy, scalable business.

Requirements

  • Strong client-facing experience with the ability to confidently lead creative conversations.
  • The Ideal Candidate Has

Compensation

  • $160,000 - $170,000 (dependent on skills, experience, and competencies)

Benefits

  • Additional bonus
  • Flexible PTO, 10 company holidays, and 16 weeks of parental leave
  • Comprehensive medical, dental, and vision insurance plans
  • Access to resources for financial planning guidance, family planning services, mental health support, and Employee Assistance Programs (EAP)
  • Additional benefits include commuter benefits, phone reimbursement, gym membership discounts, and more

Company info

  • Oversee flagship campaigns and serve as BI Studios' most senior creative voice, elevating work through stronger storytelling, sharper narratives, and exceptional creative judgment.
  • Mentor the team and contribute to the work as needed by editing assets, reviewing scripts and video cuts, strengthening narratives across the board.
  • Establish and uphold BI Studios' creative standards, editorial voice, and storytelling principles.
  • Stay ahead of trends across AI, audience behavior, media, and content discovery, translating them into new opportunities for BI Studios.
  • Foster a culture of experimentation that produces award-winning work and continually raises the creative bar.
  • Oversee production across articles, video, social, vodcasts, interactives, and emerging formats.
  • Ensure projects are delivered on time, on budget, and at an exceptional creative standard.
  • Identify opportunities to thoughtfully integrate AI into creative and production workflows.
  • Serve as a senior creative voice in client meetings and presentations as needed.
  • Help shape the future direction of BI Studios by identifying new opportunities for innovation, growth, and creative excellence.
  • Experience leading multidisciplinary teams across editorial, video, social, and digital content.
  • Outstanding editorial judgment, storytelling instincts, and creative taste.
  • Experience managing production budgets, resources, and complex creative workflows.
  • Excellent communication, organizational, and cross-functional leadership skills.
  • Experience creating award-winning branded content or editorial storytelling.
  • Experience using AI to enhance creative development, production workflows, or content strategy.
  • Familiarity with emerging approaches to AI-powered content discovery, search, and audience behavior, or a demonstrated curiosity and willingness to build expertise in this rapidly evolving space.
  • A player-coach mindset with a passion for mentoring and developing talent.

This listing is sourced directly from Insider's careers page and normalized into a canonical job model.