Insider
Senior Director, Creative Production
New York, New York, United States · Director · Contract
Sponsorship not specified$160k-$170kDetected 5 days ago
A/B TestingLeadershipCommunicationCollaborationMentoringPublic Speaking
About the role
- Business Insider is for people who are driven, optimistic and always looking forward.
- We tell our audience what they want and need to know to improve their lives and the world with storytelling that is accessible, smart, sometimes unexpected, and always helpful.
- BI Studios is the award-winning branded content studio at Business Insider, creating premium storytelling for many of the world's leading brands.
Responsibilities
- Develop new storytelling formats, products, and creative capabilities that keep BI Studios at the forefront of branded content.
- Lead production planning, resource allocation, freelancer management, and operational workflows.
- Build scalable systems and processes that support ambitious creative work while improving efficiency.
- Lead and develop a high-performing creative production organization.
- Co-lead hiring, organizational planning, and talent development with the VP of Creative Strategy & Studios.
- Build a culture rooted in collaboration, curiosity, accountability, and continuous improvement.
- Create an environment where producers are empowered to grow creatively, think strategically, and do the best work of their careers.
- Partner closely with Creative Strategy to shape proactive proposals, flagship pitches, and innovative client programs.
- Collaborate across Editorial, Sales, Product, Video, Design, Finance, Legal, and Client Success to continuously evolve BI Studios' capabilities.
- Manage production budgets, freelancer relationships, and resource planning to support a healthy, scalable business.
Requirements
- Strong client-facing experience with the ability to confidently lead creative conversations.
- The Ideal Candidate Has
Compensation
- $160,000 - $170,000 (dependent on skills, experience, and competencies)
Benefits
- Additional bonus
- Flexible PTO, 10 company holidays, and 16 weeks of parental leave
- Comprehensive medical, dental, and vision insurance plans
- Access to resources for financial planning guidance, family planning services, mental health support, and Employee Assistance Programs (EAP)
- Additional benefits include commuter benefits, phone reimbursement, gym membership discounts, and more
Company info
- Oversee flagship campaigns and serve as BI Studios' most senior creative voice, elevating work through stronger storytelling, sharper narratives, and exceptional creative judgment.
- Mentor the team and contribute to the work as needed by editing assets, reviewing scripts and video cuts, strengthening narratives across the board.
- Establish and uphold BI Studios' creative standards, editorial voice, and storytelling principles.
- Stay ahead of trends across AI, audience behavior, media, and content discovery, translating them into new opportunities for BI Studios.
- Foster a culture of experimentation that produces award-winning work and continually raises the creative bar.
- Oversee production across articles, video, social, vodcasts, interactives, and emerging formats.
- Ensure projects are delivered on time, on budget, and at an exceptional creative standard.
- Identify opportunities to thoughtfully integrate AI into creative and production workflows.
- Serve as a senior creative voice in client meetings and presentations as needed.
- Help shape the future direction of BI Studios by identifying new opportunities for innovation, growth, and creative excellence.
- Experience leading multidisciplinary teams across editorial, video, social, and digital content.
- Outstanding editorial judgment, storytelling instincts, and creative taste.
- Experience managing production budgets, resources, and complex creative workflows.
- Excellent communication, organizational, and cross-functional leadership skills.
- Experience creating award-winning branded content or editorial storytelling.
- Experience using AI to enhance creative development, production workflows, or content strategy.
- Familiarity with emerging approaches to AI-powered content discovery, search, and audience behavior, or a demonstrated curiosity and willingness to build expertise in this rapidly evolving space.
- A player-coach mindset with a passion for mentoring and developing talent.
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This listing is sourced directly from Insider's careers page and normalized into a canonical job model.