Lennar

Lennar

Regional Organic Content Specialist

Houston, TX (Job Posting Location) · Mid

Sponsorship not specifiedDetected 108 days ago
Data AnalysisCanvaContent MarketingPerformance ManagementCustomer SupportCadencePhotographyTime ManagementMicrosoft Office

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odds of building a lasting career here

34Risky
Cap-exempt (no lottery)0
Sponsors this role70
Entry-level history0
PERM / green-card track0
Lottery odds40
Fits your clock70

Thin sponsorship signal and lottery-bound. A low-probability bet with your clock running. Prioritize cap-exempt roles and proven entry-level sponsors first.

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Employer immigration record

from this employer's Department of Labor filings

Files H-1B transfers

8 transfer filings in the last year, covering 8 workers. Median labor-condition decision: 8 days. An employer that already files transfers is one that can take over an existing H-1B.

Sourced from Department of Labor LCA, PERM and prevailing-wage disclosure data. Employer matching is by name, so figures may be split across an employer's legal entities. Absence of a filing means none appears in our copy of the data, not that none exists.

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About the role

  • Lennar has been recognized as a Fortune 500® company and consistently ranked among the top homebuilders in the United States.
  • This role ensures timely, relevant, and locally resonant content is planned, created using corporate templates, and published to align with national brand goals while engaging regional audiences.
  • Partnering with both local and national teams, this role ensures organic content efforts contribute meaningfully to broader business objectives.

Responsibilities

  • Lead the execution of organic content across Facebook, Instagram, LinkedIn, TikTok, and YouTube, ensuring alignment with regional business goals and national brand positioning.
  • Develop and oversee content creation workflows, leveraging Canva templates while guiding messaging strategy, sourcing visuals, managing legal approvals, and optimizing publishing cadence via Sprinklr.
  • Monitor, analyze, and engage with audiences, acting as the voice of the brand to foster community connection and manage reputation across platforms in a timely, brand-consistent manner.
  • Champion regional visibility by developing tailored organic campaigns that support division-level priorities, events, and promotions.
  • Drive content strategy through Air Table planning, partnering with the Regional Campaign Manager to prioritize messaging and ensure cross-channel alignment.
  • Oversee regional asset libraries, ensuring all photography and creative assets in Crooze are current, brand-compliant, and accessible to key partners across the marketing team.
  • Ensure brand consistency by acting as a subject matter expert on Lennar's visual and messaging standards, applying updates and educating partners as needed.
  • Lead performance reviews of organic channels, interpreting trends in engagement, reach, and follower growth to shape content direction and inform strategy.
  • Provide insight-driven recommendations to optimize content mix, post timing, and channel tactics for stronger impact across target audiences.
  • Own the optimization of Google Business listings for Welcome Home Centers and communities, ensuring accurate representation and improved local search visibility.

Requirements

  • Bachelor of Science or Arts degree or equivalent required/ High school diploma or GED required.
  • Minimum 2-4 years of experience is required.
  • Computer skills and competencies are required.
  • Knowledge of Microsoft office applications is required.
  • Knowledge of Canva is required.

Compensation

  • From the moment of hire, they can enjoy up to three weeks of vacation annually, alongside generous Holiday, Sick Leave, and Personal Day policies.

Benefits

  • At Lennar, we are committed to fostering a supportive and enriching environment for our Associates, offering a comprehensive array of benefits designed to enhance their well-being and professional growth.
  • Our Associates have access to robust health insurance plans, including Medical, Dental, and Vision coverage, ensuring their health needs are well taken care of.
  • To further support our Associates, we provide an Education Assistance Program and up to $30,000 in Adoption Assistance, underscoring our commitment to their diverse needs and aspirations.
  • From the moment of hire, they can enjoy up to three weeks of vacation annually, alongside generous Holiday, Sick Leave, and Personal Day policies.
  • Additionally, we offer a New Hire Referral Bonus Program, significant Home Purchase Discounts, and unique opportunities such as the Everyone's Included Day.
  • Lennar Associates will have access to these benefits as outlined by Lennar's policies and applicable plan terms.
  • Visit Lennartotalrewards.com to view our suite of benefits.

Company info

  • At Lennar, we believe in investing in our Associates, empowering them to thrive both personally and professionally.

Equal opportunity

  • equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws.

This listing is sourced directly from Lennar's careers page and normalized into a canonical job model.