Omnissa

Director of Customer Marketing

Atlanta, Georgia Office · Director

Sponsorship not specified$220k-$270kDetected 27 days ago

CRMSalesCustomer SuccessLeadershipCommunicationCollaborationPublic SpeakingOrganizational Skills

About the role

The Director of Customer Marketing will lead programs that deepen customer relationships, strengthen executive engagement, grow customer advocacy, and improve the overall customer experience after the sale. This role will own the strategy and execution for customer advocacy, executive customer programs, customer communications, lifecycle engagement, reference development, and high-value customer events.
This leader will work closely with Customer Success, Sales, Product Marketing, Product, Communications, and Executive Leadership to create meaningful customer touchpoints that increase engagement, loyalty, retention, and advocacy.
The Director of Customer Marketing will lead programs that deepen customer relationships, strengthen executive engagement, grow customer advocacy, and improve the overall customer experience after the sale.

Responsibilities

Develop and lead the overall customer marketing strategy across customer engagement, advocacy, executive programs, lifecycle communications, retention support, loyalty, and community.
Build and manage a customer advocacy program that identifies, nurtures, and activates customer champions across testimonials, case studies, references, reviews, webinars, speaking opportunities, events, and peer recommendations.
Own the executive customer engagement strategy, including executive forums, executive roundtables, Executive Advisory Boards, and strategic customer councils.
Design, manage, and scale the Executive Advisory Board program, including member selection, agenda planning, executive participation, customer communications, meeting execution, follow-up actions, and ongoing engagement.
Lead the Executive Briefing Center program, including briefing strategy, customer experience design, agenda development, stakeholder coordination, executive preparation, content alignment, and post-briefing follow-up.
Develop customer storytelling programs that showcase measurable customer outcomes through written case studies, video testimonials, event presentations, media opportunities, and sales enablement content.
Partner with Communications and PR teams to elevate customer voices through media, analyst opportunities, awards, speaking engagements, and thought leadership.
Manage customer event planning and execution in partnership with Events, Sales, Customer Success, Product, and Executive teams.
Lead and develop a customer marketing team as the function grows, including advocacy, customer communications, executive programs, and customer events.
Partner with Sales, Customer Success, and Executive Leadership to identify priority customers for executive engagement, advocacy opportunities, strategic briefings, and account-level relationship building.

Requirements

Strong understanding of the post-sale customer journey and how customer marketing supports engagement, retention, loyalty, and advocacy.
Ability to use customer data, segmentation, and performance metrics to guide program decisions.
Comfort operating in a fast-moving environment with multiple priorities and stakeholders.
5+ years of experience in customer marketing, customer advocacy, executive programs, customer events, lifecycle marketing, product marketing, or customer communications.

Nice to have

MBA or advanced degree preferred, but not required.
3+ years of people management experience preferred.
Experience working in B2B SaaS, enterprise technology, or subscription-based businesses strongly preferred.

Compensation

The typical base salary for this role is between USD $220,000 – $270,000 per year and it may be eligible for participation in a corporate bonus program.

Company info

Omnissa is committed to the principle of equal employment opportunity and to providing a work environment free of discrimination and harassment.
Omnissa will not tolerate discrimination or harassment based on any of these characteristics.
Omnissa welcomes applicants of all ages.
Omnissa will provide reasonable accommodations to applicants and employees who have protected disabilities consistent with applicable federal, state and local law.
This job requisition is not eligible for employment-based immigration sponsorship by Omnissa.
All employment decisions at Omnissa are based on business needs, job requirements and individual qualifications, without regard to race, color, religion, ancestry, ethnicity, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past, present, or prospective service in the uniformed services, family medical history or genetic information, family or parental status, veteran status, or any other status protected by applicable laws or regulations in the locations where we operate.
Excellent executive presence and ability to work directly with senior customers and internal executives.

Visa & Work Authorization

This job requisition is not eligible for employment-based immigration sponsorship by Omnissa.

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This listing is sourced directly from Omnissa's careers page and normalized into a canonical job model.