WatchGuard
Senior Field Marketing Manager, North America
Seattle, Washington · Senior · Full-time
Sponsorship not specified$160k-$180kDetected 282 days ago
CybersecurityStakeholder ManagementCRMForecastingLeadershipCommunicationCollaboration
About the role
- About the Position The Senior Manager, Field Marketing - North America is a hands-on, results-driven marketing leader responsible for driving measurable pipeline impact across the region.
- Your base salary will be determined by your individual skills, education, and experience.
- Hiring at the maximum of the range is not typical in order to allow for future salary growth.
Responsibilities
- Lead, coach and inspire a high-performing field marketing team, fostering a culture of accountability, creativity, collaboration, operational excellence, and results.
- Drive operational excellence and continuous improvement within the field marketing organization.
- Own strategy and execution for MSP-focused events within the region, including roadshows, user groups, association events, peer groups, and grassroots community activations.
- Build strong relationships across the MSP ecosystem, including influencers, associations, peer networks, and technology alliances.
- Drive MSP recruitment as a core go-to-market strategy, supporting the expansion of the WatchGuardONE partner base through targeted events, campaigns, and community activations.
- Strengthen WatchGuard's presence within the North America partner ecosystem, including MSPs, National Partners, and Distributors.
- Develop and execute joint marketing programs, MDF initiatives, and partner enablement activities aligned to sales and channel priorities.
- Support partner recruitment, onboarding, activation, and engagement strategies that drive partner-led growth and pipeline.
- Work closely with sales teams and WatchGuard Partners to strengthen relationships, drive MDF utilization, and co-develop marketing programs that enhance partner performance.
- Translate global campaigns and corporate messaging into impactful, localized regional programs that resonate with North America markets, partners, and customer segments.
Compensation
- The base salary range is $160,000-$180,000 per year for full-time employment, exclusive of benefits.
- Your base salary will be determined by your individual skills, education, and experience.
- Hiring at the maximum of the range is not typical in order to allow for future salary growth.
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This listing is sourced directly from WatchGuard's careers page and normalized into a canonical job model.