Novig
Lifecycle Marketing Specialist
New York
Sponsorship not specified$100k-$125kDetected 14 days ago
CRM
About the role
- This is a unique opportunity to help shape Novig's lifecycle marketing function from an early stage.
- As we continue to innovate how users trade sports, you'll also have a hand in how they experience it.
Responsibilities
- You'll have the chance to expand on your own ideas, try new things without a rigid playbook, and help redefine how we connect with sports fans.
- Build segments using behavioral data and user attributes to keep messaging relevant
- Support and ideate automated flows like onboarding, retention, and re-engagement campaigns
- Collaborate closely with Product, Data, and Creative to keep messaging consistent and on-brand
- Develop transactional sends across key user touchpoints
- Novig is building America's #1 sports prediction market.
Requirements
- 2-3 years of experience in lifecycle, CRM, or retention marketing
- Familiarity with CRM platforms (Braze, Customer.io http://Customer.io, etc.)
- You know ball - you live and breathe sports, as well as understand how everyday fans think
Compensation
- HSA + $1,080 annual company contribution
Benefits
- Meaningful equity for every employee, regardless of role
- 100% health premiums covered
- 99% dental & vision covered
- HSA + $1,080 annual company contribution
- $27/day lunch stipend when working from our NYC office
- $35/day dinner stipend when working from the NYC office after 6:30pm
Company info
- Our mission is to financialize and democratize sports trading - taking a closed system run by casinos and turning it into a fair, efficient, two-sided market where the power sits with users.
This listing is sourced directly from Novig's careers page and normalized into a canonical job model.