ServiceTrade

Senior Product Marketing Manager

Remote, USA · Senior

Work authorization requiredDetected 6 days ago

A/B TestingProject ManagementCustomer SuccessAR/VRResearchCommunicationCollaborationAdaptabilityOrganizational Skills

About the role

In this role, you will be responsible for shaping how our products are positioned, brought to market, adopted, and expanded across thousands of technicians, service managers, and business leaders who run their operations on ServiceTrade.
You'll translate customer insights, market dynamics, and product innovation into clear messaging, compelling content, and winning go-to-market strategies.
Why ServiceTrade: You'll belong here from the start.

Develop clear, differentiated messaging and positioning that resonates with ServiceTrade's core personas across fire protection and mechanical service.
Validate and refine messaging through customer insights, testing, and collaboration with Sales and Product.
Lead go-to-market planning and execution for new product releases and feature launches, including AI-powered capabilities
Build launch briefs, messaging guides, and cross-functional alignment plans that ensure successful adoption.
Create high-impact GTM content such as pitch decks, product one-pagers, datasheets, videos, and demo narratives.
Maintain competitive intelligence on key players, emerging technologies, and market dynamics.
Develop and update competitive battlecards, positioning guidance, and insights for Sales and Product teams.
Partner closely with Product Management to influence roadmap decisions using market, customer, and competitive insights.
Support Sales with talk tracks, objection handling, and persona-aligned messaging that improve win rates.
Collaborate with Marketing, Sales, Customer Success, and RevOps to ensure consistent product storytelling across all touchpoints.

And while not required, it's a nice-to-have if you have experience in industries that center on operations, service delivery, or field technicians-or if you've marketed software used by commercial contractors.

Experience in commercial contracting, field service management, or software used by service technicians or operational teams.
A few things you'll want to know:
What does ServiceTrade do?
Ok, so why should I care about that?
When you work at ServiceTrade, your impact extends beyond our walls, supporting communities and markets you might never have thought about - and making work that truly matters every day.
What kind of working environment do you have?
You'll have meaningful responsibility and the trust to do your best work from the start.
We encourage calculated risks and bold experimentation, while providing opportunities to learn, grow, and turn today's lessons into tomorrow's breakthroughs-all in service of big ambitions and real customer impact.

Strong project management and organizational skills
Ability to translate complex technical concepts into clear, compelling narratives.
Strong cross-functional collaboration skills; able to work closely with Product, Sales, Marketing, and Customer Success.
Excellent written and verbal communication skills; confident presenter and storyteller.
Curiosity about AI and how it can improve both product marketing workflows and customer experience.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Familiarity with how these businesses operate, how they buy technology, or what their users value is an added bonus.
Medical through Cigna, PPO and HDHP options, including a Health Savings Account with company contributions Dental and Vision through Unum
Flexible Spending Account and Dependant Care Account
Company-paid Life insurance, STD and LTD
Voluntary benefits including Supplemental Life Insurance, Critical Illness, Accident and Pet Insurance
401(k) with up to 3% employer match and NO vesting period
Flexible PTO policy
Parental Leave
Paid Time Off for Volunteering
Employee Reimbursement Program to use for well-being, technology and/or professional development

We're on a mission to partner with commercial trades to deliver technology that enhances technician productivity, improves customer experiences, and drives scalable growth.
We're looking for a Senior Product Marketing Manager who's excited to make an impact.
This role is ideal for someone who loves building narrative, thrives in cross-functional collaboration, and wants to be part of a company defining the future of technology for the commercial trades.
You'll have ownership, clarity, and support to solve real problems, make a visible impact for our customers, and continue growing as your role evolves.
Competitive intelligence is part of how you operate, and you're comfortable tracking market shifts and distilling insights into actionable guidance.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.
Please Be Aware of Recruiting Scams
To protect yourself against the increasing number of recruiting scams, please make sure that you are communicating with ServiceTrade.

This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.

This listing is sourced directly from ServiceTrade's careers page and normalized into a canonical job model.