Code and Theory

Senior Director, AI & Creative Transformation (US)

New York, New York, United States · Director

Sponsorship not specified$160k-$250kDetected 13 days ago

Full-Stack DevelopmentLLMsFigmaBrand StrategyProcurementLeadershipCollaboration

About the role

Seniority in this role does not mean distance from the work.
The proof of a creative transformation is a working pipeline running inside the client's actual stack - not a future-state slide.
The right person has shipped one before and will ship another here.

Design the target-state operating model spanning the CMO's strategic agenda, the studio's production reality, and the MarTech team's tooling decisions
Retro-engineer existing creative workflows into AI-powered pipelines: agents, prompts, models, human review steps - designed, not assembled from defaults
Design human-in-the-loop patterns where creative judgment, brand compliance, and legal review stay in the workflow at the right points
Own VP-to-C-suite relationships across CMO, CCO, studio lead, and MarTech lead - and the cross-functional teams (creative, marketing, technology, legal, procurement) that intersect to ship the work
Design the enablement and change management that makes new tooling stick across creative directors, producers, and brand operations teams

Convert proven engagements into reusable accelerators, methods, and offerings that compound the practice
Track record of shipping in enterprise environments: real workflows in production, measured outcomes, capability transferred to client teams
Commercial instinct: you have shaped scopes, structured pricing tied to outcomes, defended margin, and grown accounts through proof-driven expansion
Hands-on experience configuring and integrating creative AI platforms against real brand and production
Working knowledge of the surrounding stack: DAM, CMS, Workfront, CDP, content APIs, and modern orchestration platforms

Comfortable in ambiguity - the resume that fits this role perfectly does not exist
Bachelor's degree required
advanced degree or specialized technical credential a plus
Willingness to travel within the US (20-30%)

from tech to CPG, financial services to travel & hospitality, government and education to media and publishing.
The Code and Theory network is comprised of nearly 2,000 people with 50% engineers and 50% creative talent.

The compensation range for this role is $160,000 – $250,000 and spans multiple levels.

Born in 2001, Code and Theory is a digital-first creative agency that sits at the center of creativity and technology.
We pride ourselves on not only solving consumer and business problems, but also helping to establish new capabilities for our clients.
With a global client roster of Fortune 100s and start-ups alike, we crave the hardest problems to solve.
We have teams distributed across North America, South America, Europe, and Asia.
The Code and Theory global network of agencies is growing and includes Kettle, Instrument, Left Field Labs, Create Group, Current, and TrueLogic.
Striving never to be pigeonholed, we work across every major category: from tech to CPG, financial services to travel & hospitality, government and education to media and publishing.
We value the collaboration with our client partners, including but not limited to Adidas, Amazon, Con Edison, Diageo, EY, J.P. Morgan Chase, Lenovo, Marriott, Mars, Microsoft, Thomson Reuters, and TikTok.
We're always on the lookout for smart, driven, and forward-thinking people to join our team.
The compensation range for this role is $160,000 - $250,000 and spans multiple levels.
We're open to hiring at the level that best matches the right candidate's experience.
Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, budget, and location.

This listing is sourced directly from Code and Theory's careers page and normalized into a canonical job model.