Sweetgreen

Director, Community Engagement

Los Angeles, CA · Director

Sponsorship not specified$135k-$191kDetected 23 days ago

Growth MarketingLeadershipCollaborationPublic Speaking

About the role

We passionately believe that real food should be convenient and accessible to everyone.
Every day in each sweetgreen, our 6,000+ team members make food from scratch, using fresh ingredients and produce delivered that morning.
And in our local communities, we're committed to leaving people better than we found them.

Responsibilities

This role owns organic social, regional, and field marketing, and experiential - prime channels where sweetgreen earns its place in culture.
You will lead a multi-disciplinary team and work cross-functionally to ensure that every activation, collaboration, and community moment is not only on-brand but connected to measurable business outcomes.
Lead, develop, and inspire a team spanning organic social, field marketing, and experiential, setting clear goals, priorities, and career growth paths for direct reports and the broader team
Build and oversee the regional and field marketing function, ensuring sweetgreen shows up meaningfully in local markets through community partnerships, neighborhood giveback initiatives, new market activations, and grassroots programming
Lead sweetgreen's experiential execution by creating IRL moments ranging from large-scale tentpole events to intimate community experiences that deepen brand love and generate earned media
Collaborate closely with Brand, Creative, Culinary, Growth Marketing, Partnerships, and Restaurant Operations to integrate community programming into broader campaigns, product launches, and seasonal moments
Manage agency and event production partners, maintaining high standards of quality and accountability within budget
Sweetgreen is a national restaurant brand dedicated to building healthier communities by connecting people to real food.
As we grow, we are committed to developing our people in our restaurants and at our support center, so that everyone can be part of the movement.
When you join Sweetgreen, you not only invest in your own future but help create spaces where food, people, and purpose come together

Requirements

8-10+ years of experience in brand marketing, community, social, and/or integrated marketing roles at a consumer brand, with at least 3 years leading multi-disciplinary teams
Highly collaborative, with a demonstrated ability to navigate complex cross-functional organizations and move work forward without formal authority
Based in office 4 days per week at the Sweetgreen Support Center in Los Angeles
Deep expertise across organic social and at least two of the other pillars this role owns: field/regional marketing, community partnership marketing, or experiential - with genuine curiosity and confidence across all of them
Proven ability to connect community and brand programming to business outcomes - you understand how culture drives commerce, and you can articulate that clearly to stakeholders
Track record of building and scaling community partnerships, ambassador programs, or co-marketing initiatives that generate meaningful brand equity and measurable lift at a community level (IRL and digital)
Exceptional people leader with experience building high-performing teams, fostering creative cultures, and developing talent at multiple career stages
Entrepreneurial and resourceful - you've built programs from the ground up and know how to prioritize when everything feels urgent
Strong communicator and storyteller, comfortable presenting strategy, creative work, and performance results to senior leadership
Passion for food, wellness, sustainability, and the communities sweetgreen serves

Compensation

Starting salary range based on experience
$135,000 - $191,000 USD
Salary range for this role:

Benefits

Highly competitive pay + bonus plan
Three different medical plans to suit your and your family's needs
Dental and Vision insurance
Flexible PTO plan
Employee HSA and FSA

Company info

Sweetgreen is looking for a Director of Community Engagement to activate our brand and engage our communities, earning attention beyond the four walls of our restaurants.
Own sweetgreen's organic social strategy and community voice across all platforms - building an engaged following, fostering authentic conversation, and driving user-generated content and cultural relevance in a way that reflects our values and resonates with our guests
Sweetgreen is on a mission to build healthier communities by connecting people to real food.

Apply directly at Sweetgreen →Create a free account for alerts like this View Sweetgreen immigration profile

This listing is sourced directly from Sweetgreen's careers page and normalized into a canonical job model.