Bigcommerce
Senior Global GTM Enablement Manager
Austin, TX · Senior
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About the role
- And you use every tool available - including AI - to produce content faster, reinforce more effectively, and measure what actually matters.
- We also consider internal equity to help ensure fair and consistent pay practices across our teams.
- Details will be shared during the hiring process.
Responsibilities
- Design enablement as field operating systems, not events-playbooks, talk tracks, discovery guides, objection handling frameworks, and manager coaching tools that show up in real deals.
- Design sessions to create behavior change (practice, debrief, feedback loops), not passive consumption-built around real deal scenarios and the current quarter's motions.
- Partner with SMEs to turn product/strategy content into seller-ready narratives, talk tracks, and customer-facing conversation patterns.
- Develop monthly "manager enablement kits" that make it easy for leaders to coach to the behavior standard.
- Design scalable practice experiences using AI role-play tools (e.g., Claude/ChatGPT/NotebookLM or equivalent), including scoring rubrics and feedback loops to build reps' muscle before customer conversations.
- Build lightweight reporting for leadership that ties enablement activity to field behavior signals and downstream impact-and continuously iterate programs based on what the field is actually doing.
Requirements
- 6+ years in sales enablement, field enablement, revenue training, or a related GTM-facing function in a SaaS environment.
- Experience using Gong or equivalent conversation intelligence platforms to identify field gaps, track narrative adoption, and surface coaching signals.
- Experience rolling out sales methodology (MEDDPICC, SPICED, Command of the Message, or equivalent) across a distributed revenue team.
Compensation
- Compensation Transparency
Benefits
- Own the end-to-end architecture for seller enablement programs across the revenue org (AEs, SDRs, AMs, CSMs, and managers), translating GTM priorities into capability roadmaps and sequenced learning journeys.
Company info
- Welcome to the Agentic Commerce Era At Commerce, our mission is to empower businesses to innovate, grow, and thrive with our open, AI-driven commerce ecosystem.
- We believe in harnessing AI responsibly to unlock new possibilities, and we're looking for individuals who use it intentionally to solve problems, accelerate outcomes, and expand what's possible in their role.
- If you want to be part of a team of bold builders, sharp thinkers, and technical trailblazers who shape the future of commerce, this is the place for you.
Visa & Work Authorization
- solicit money to complete visa requirements as part of a job offer.
This listing is sourced directly from Bigcommerce's careers page and normalized into a canonical job model.