Taco Family of Companies

Taco Family of Companies

Sr. Manager, Marketing

Cranston, Rhode Island, United States · Senior · Full-time

Sponsorship not specifiedDetected 35 days ago
Product ManagementLead GenerationLeadership

About the role

  • Effective management of trade shows and events to achieve objectives - on-time and on-budget
  • ROI on marketing spend - Profit or revenue generated per dollar spent

Responsibilities

  • Develop and execute end- to -end marketing strategies that support business growth across residential, commercial, and industrial HVAC segments
  • Create compelling product positioning and messaging that resonates with contractors, distributors, engineers, and end-users
  • Lead integrated marketing campaigns across digital, print, tradeshows, email, and partner channels
  • Collaborate closely with Product Management, Engineering, and Sales to align marketing initiatives with product launches, market demands, and sales goals
  • Manage the company's presence at key industry events and trade shows (e.g., AHR Expo, regional HVAC conferences)
  • Lead public relations initiatives including media outreach, press releases, thought leadership opportunities, award submissions, and industry partnerships
  • Analyze and report on campaign performance, lead generation effectiveness, and ROI to drive data-driven decisions
  • As a senior leader on the marketing team, this role help s to drive brand awareness, lead generation, and customer loyalty for our HVAC product lines.

Requirements

  • This role requires a deep understanding of B2B marketing, technical product positioning, and the ability to translate complex solutions into compelling value propositions.

This listing is sourced directly from Taco Family of Companies's careers page and normalized into a canonical job model.