Sleep Country
Manager, Customer Lifecycle
Montreal, QC, Canada
Sponsorship not specifiedDetected 27 days ago
Email Marketing
About the role
- We are looking for a Manager, Customer Lifecycle who will be responsible for designing, implementing, and optimizing customer engagement strategies across various stages of the customer journey, from onboarding to renewal. This role is critical in delivering a seamless experience that drives adoption, retention, expansion, and customer satisfaction. In this
- role you will: - Design and execute promotional and lifecycle-based email campaigns, in-product messages, and other customer engagement initiatives - Collaborate cross functionally with Marketing, Merchandising, and Customer Experience teams to deliver consistent, personalized communications. - Optimize onboarding, activation, and retention processes to
Responsibilities
- Design and execute promotional and lifecycle-based email campaigns, in-product messages, and other customer engagement initiatives
- Collaborate cross functionally with Marketing, Merchandising, and Customer Experience teams to deliver consistent, personalized communications.
- Optimize onboarding, activation, and retention processes to improve time-to-value and reduce churn.
- Analyze and segment the customer base to develop tailored lifecycle strategies across onboarding, activation, retention, etc.
- Maintain existing and implement new customer engagement platforms including Email, SMS, CDP, WhatsApp and...
Company info
- We are looking for a Manager, Customer Lifecycle who will be responsible for designing, implementing, and optimizing customer engagement strategies across various stages of the customer journey, from onboarding to renewal.
- This role is critical in delivering a seamless experience that drives adoption, retention, expansion, and customer satisfaction.
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