Ecqf.fa.em2:cx 2001

Ecqf.fa.em2:cx 2001

US Head of OOH Audience Measurement

New York, NY, United States

Sponsorship not specifiedDetected 42 days ago
ResearchLeadership

About the role

  • As the US Head of OOH Audience Measurement, you will be the driving force behind Ipsos's expanding audience measurement footprint in the United States.
  • Ipsos is a global research company and market leader in out-of-home (OOH) technology.
  • We have a comprehensive set of solutions that provide modular components for OOH measurement in global markets, utilizing GPS, multi-sensor tracking, mobile device data, and advanced AI.

Responsibilities

  • In this leadership role, your primary mandate will be to oversee the development, implementation, and successful execution of a large-scale US OOH Measurement Program, targeted for build starting Q4 2026 and launch mid-year 2027.
  • The program execution manager, building a dedicated local team from the ground up to support this program as the foundation of US OOH Audience Measurement Beyond OOH, you will be a key commercial driver for Ipsos in the US, expanding our new business...

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