Go Cloudforce

Go Cloudforce

Email Marketing Manager

National Harbor, Maryland · Staff+ · Full-time

No sponsorship$90k-$115kDetected 14 days ago
AzureLLMsA/B TestingComplianceEmail MarketingWritingHubSpotOutbound SalesProcurementCollaboration

About the role

  • Persona-Specific Nurture Programs - Cloudforce sells to buying committees that includes numerous stakeholders.
  • 2026 Best Workplaces for the fifth consecutive year, The Washington Post 2025 Top Workplaces, Great Place to Work Certified, and Fortune 2025 Best Small Workplaces Want the full picture?
  • Visit gocloudforce.com/careers This description highlights the core duties of the position; however, responsibilities may evolve as needs change and opportunities arise.

Responsibilities

  • Design the email program architecture, including nurture tracks, trigger sequences, campaign sends, post-event follow-up, webinar follow-up, re-engagement, and customer communications.
  • Maintain the email calendar to coordinate outbound activity across campaigns and audiences, balancing consistent engagement with audience fatigue prevention.
  • Define how email works with LinkedIn campaigns, sponsored webinars, content syndication, events, and sales outreach to create a coordinated multi-channel buyer experience.
  • Own list segmentation strategy so emails reach the right audience, at the right stage, with the right message.
  • Own email execution in HubSpot Marketing Hub, including email build, list management, workflow configuration, send scheduling, QA, and performance reporting.
  • Build and maintain nurture workflows organized by persona, buying role, institution type, campaign, and engagement history.
  • Build trigger-based workflows, including MQA notifications, content download follow-up, post-webinar nurture, demo request confirmation and prep, post-event follow-up, and dormant-contact re-engagement.
  • Manage the HubSpot email template library, ensuring templates are on-brand, mobile-optimized, and easy for the marketing team to use.
  • Coordinate with RevOps and Marketing Operations on segmentation, workflow logic, lead routing, attribution, and reporting.
  • Own email compliance, including CAN-SPAM, GDPR, suppression management, unsubscribe processing, and opt-in documentation.

Requirements

  • Please note - applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.

Compensation

  • $90,000 to $115,000 DOE, Annually
  • Own Cloudforce's email marketing strategy and annual email program plan, aligned to demand generation goals, buying committee personas, campaign priorities, and customer lifecycle stages.

Benefits

  • 24/7 access to a modern gym with Tonal and Peloton
  • Adapt nurture content by buying stage, ensuring early-stage education differs from evaluation, consensus-building, and procurement-stage communications.

Company info

  • After 15 years building deep expertise as a professional services and consulting organization, Cloudforce is transitioning to a product-led company anchored by nebulaONE® - a secure, governed AI platform purpose-built for higher education and other highly regulated industries including state and local government and healthcare and life sciences.
  • nebulaONE® runs entirely within the customer's Microsoft Azure tenant - so institutional data never leaves their environment, access is controlled through existing identity infrastructure, and every student, faculty member, staff role, and researcher gets a branded, governed AI experience from day one. No engineering team required.
  • We are Microsoft's 2025 Education Partner of the Year, backed by Owl Ventures and M12 - Microsoft's venture fund. And we are just getting started.
  • Why Cloudforce?
  • We think the best work happens when people feel genuinely taken care of - so we've built a benefits package that reflects that.
  • Medical, dental, life, and short-term disability insurance covered at 100% of the premium for employees and 50% for dependents
  • Paid parental leave, including adoption and foster care placement
  • PTO that grows with you - starting at 15 days, scaling to 20, then 25, plus incentive opportunities to earn even more
  • 9 company holidays + 2 floating holidays to use however you need them
  • 401K savings plan and education reimbursement to invest in your future
  • Friday lunch on us - every week, no exceptions
  • Personalized professional growth plan - an ongoing opportunity to map your own path, stay challenged, and grow with guidance and support from your manager
  • nebulaONE® runs entirely within the customer's Microsoft Azure tenant - so institutional data never leaves their environment, access is controlled through existing identity infrastructure, and every student, faculty member, staff role, and researcher gets a branded, governed AI experience from day one.
  • No engineering team required.
  • We are Microsoft's 2025 Education Partner of the Year, backed by Owl Ventures and M12 - Microsoft's venture fund.
  • And we are just getting started.
  • The Essentials
  • Free monthly garage parking with direct private access to the office
  • Sun-filled National Harbor offices with Potomac views, steps from shops and restaurants
  • Access to our proprietary AI platform - available as both a professional tool and for your own productivity
  • Complimentary snacks, cutting-edge tech, and a workspace you'll actually want to show up to
  • A real career path - not just a job
  • A team that's tight-knit, community-minded, and genuinely fun to work with
  • Your ideas heard, valued, and acted on
  • An award-winning culture, recognized by Inc.
  • 2026 Best Workplaces for the fifth consecutive year, The Washington Post 2025 Top Workplaces, Great Place to Work Certified, and Fortune 2025 Best Small Workplaces
  • Want the full picture?
  • Visit gocloudforce.com/careers
  • This description highlights the core duties of the position; however, responsibilities may evolve as needs change and opportunities arise.

Equal opportunity

  • Equal Opportunity/Affirmative Action employer.

Visa & Work Authorization

  • Own email compliance, including CAN-SPAM, GDPR, suppression management, unsubscribe processing, and opt-in documentation.

This listing is sourced directly from Go Cloudforce's careers page and normalized into a canonical job model.