NewRez
Senior Director - Martech Innovation
PA, Fort Washington · Director · Contract
Sponsorship not specifiedDetected 31 days ago
Data StructuresA/B TestingProject ManagementStakeholder ManagementCRMNegotiationContract ManagementCommunicationMicrosoft Office
About the role
- The Sr Director Martech Innovation is responsible for evolving and operating Newrez's marketing technology ecosystem to enable scalable, automated, and highly personalized customer experiences.
- Essential Functions, Duties, and Responsibilities
Responsibilities
- Execute and evolve the enterprise Martech roadmap to support scalable, automated, and personalized marketing campaigns.
- Evaluate and implement emerging Martech capabilities to maintain competitive advantage.
- Support vendor evaluation, platform governance, and contract management in partnership with leadership.
- Partner with Technology and Data teams to ensure infrastructure reliability, data quality, security, and compliance.
- Drive experimentation with new channels, AI capabilities, predictive journeys, and intelligent targeting.
- Lead and develop a high performing team of Martech product owners, technical marketers, and platform specialists.
- Oversee training, enablement, and change management to drive Martech adoption across Marketing and Sales.
- Set clear performance goals, manage budgets, and support professional development.
- Collaborate cross functionally to align Martech capabilities with business and growth objectives.
- The Newrez Employee Emergency and Disaster Fund is a program to support our team members experiencing hardships
Requirements
- All employees are required to have smart phones that meet Company security standards with the ability to install apps such as Microsoft Authenticator.
- Ability to effectively and accurately convey information to others.
- 10+ years of experience in marketing technology, digital marketing operations, or Martech.
- 3+ years of experience leading teams or complex cross‑functional initiatives.
Nice to have
- Bachelor's degree in Marketing, Information Systems, Business, or a related field required
- advanced degree preferred.
Skills
- Ensure seamless integration between Martech platforms, CRM systems, data platforms, and AI‑enabled tools.
- Strong understanding of CRM systems, CDPs, marketing automation platforms (e.g., SFMC), and AI‑enabled tools.
- Skills, Abilities, and Knowledge
Benefits
- Medical, dental, and vision insurance
- Health Savings Account with employer contribution
- 401(k) Retirement plan with employer match
- Paid Maternity Leave/Parental Bonding Leave/Caregiver Leave
- Tuition & Certification reimbursement
- We offer benefits, programs, and perks that support you in every aspect of your life.
- 1 company-paid Volunteer Time Off day (with over 40,000 volunteer hours contributed since our inception)
- your career, your community, your wellbeing, and your future.
- Our total rewards package is designed to support your whole self.
Company info
- At Newrez, we bring big thinkers and caring doers together to make home happen. We're a team built on heart and hustle, united by a commitment to show up for our customers, our communities, and each other. We believe that when our people thrive, homeowners thrive - and that's why we invest in your growth, wellbeing, and ability to make an impact.
- Every day, we work to exceed the expectations of our residential mortgage borrowers and business partners through superior service, simple processes, and clear communication. We do this by empowering our employees, encouraging innovative solutions and recognizing great performance.
- The Sr Director Martech Innovation is responsible for evolving and operating Newrez's marketing technology ecosystem to enable scalable, automated, and highly personalized customer experiences. This role owns the execution of the Martech roadmap, platform integration, and governance processes, and leads innovation initiatives leveraging AI‑driven tools, automation, and advanced data capabilities.
- At Newrez, we bring big thinkers and caring doers together to make home happen.
- We're a team built on heart and hustle, united by a commitment to show up for our customers, our communities, and each other.
- We believe that when our people thrive, homeowners thrive - and that's why we invest in your growth, wellbeing, and ability to make an impact.
- Every day, we work to exceed the expectations of our residential mortgage borrowers and business partners through superior service, simple processes, and clear communication.
- We do this by empowering our employees, encouraging innovative solutions and recognizing great performance.
- Matching Gifts Program - dollar-for-dollar up to $1,000
- Access to grants, nonprofit resources, and volunteer opportunities
- More than $6,000,000 donated since 2020
- 1 in 5 employees participates in at least one Employee Resource Group (ERG)
Equal opportunity
- We're proud to be an equal opportunity employer- and celebrate our employees' differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status.
- Different makes us better.
- CA Notice at Collection
This listing is sourced directly from NewRez's careers page and normalized into a canonical job model.