ID.me
Lead Designer - Design Systems
Mountain View, California, United States · Full-time
Sponsorship not specified$63k-$800kDetected 7 days ago
ComplianceFigmaDesign SystemsAccessibilityProcess ImprovementLeadershipCommunicationCollaborationMentoringAdaptability
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odds of building a lasting career here
59Sponsors, lottery-bound
Cap-exempt (no lottery)0
Sponsors this role80
Entry-level history0
PERM / green-card track0
Lottery odds (Level IV)94
Fits your clock70
Sponsors, but it's cap-subject — you still face the weighted lottery (~61% per draw at Level IV). Good if you win; have a cap-exempt backup on your list.
Lottery odds assume a STEM candidate.
Personalize to your clock →Employer immigration record
from this employer's Department of Labor filings
Files H-1B transfers
6 transfer filings in the last year, covering 6 workers. Median labor-condition decision: 8 days. An employer that already files transfers is one that can take over an existing H-1B.
Sourced from Department of Labor LCA, PERM and prevailing-wage disclosure data. Employer matching is by name, so figures may be split across an employer's legal entities. Absence of a filing means none appears in our copy of the data, not that none exists.
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About the role
- As a Lead Design Systems Designer, you will play a pivotal role in shaping how our brand is experienced across every touchpoint, particularly during periods of brand evolution.
- You will act as the bridge between product design, brand expression, and systems thinking, ensuring that our brand's vision is both cohesive and scalable.
- Working closely with leadership, you will ensure the design system reflects the essence of the brand while empowering teams to create seamless, user-focused experiences.
Responsibilities
- Ensure the design system serves as both a representation of the brand and a functional toolkit that enhances design consistency and user experience across the organization.
- Lead the transformation of brand values into scalable design elements, including color systems, typography, motion, iconography, and interaction models.
- Work closely with brand and design teams to refine visual language that represents the brand's personality while maintaining usability and accessibility.
- Guide the application of design systems through ongoing brand evolution, ensuring consistency and flexibility across teams during new product launches or subtle refreshes.
- Act as the connector between brand and product teams, balancing the emotional resonance and storytelling of the brand with the usability and functionality needs of product design.
- Ensure the design system embodies the brand's spirit while not compromising on user-centered design principles, usability, accessibility, or performance.
- Champion the integration of brand identity into product design without losing sight of business goals, user needs, or technical feasibility.
- Develop and maintain frameworks, including design tokens, Figma libraries, and documentation, that scale the brand across various products and platforms.
- Create governance models that ensure the design system is effectively adopted and applied across all teams, empowering them to maintain brand integrity while fostering creative expression.
- Lead the evolution of the design system, continually refining tools and processes to ensure they meet the growing demands of the organization and the user base.
Requirements
- Excellent communication skills, with the ability to present complex ideas clearly and persuasively to diverse stakeholders.
- Extensive experience designing, developing, and maintaining design systems at a senior level, with a focus on brand integration and scalability.
- Deep knowledge of design theory, systems thinking, and brand expression, with the ability to translate abstract concepts into tangible, scalable design solutions.
- Proven ability to lead cross-functional teams and manage complex projects from inception through execution, balancing both creative and practical considerations.
- Experience mentoring and guiding junior designers, promoting a culture of design excellence and continuous learning.
- Key Traits
- Ownership: Takes full responsibility for shaping the brand's visual and experiential identity through the design system.
- Leadership: Leads by example, guiding design teams and stakeholders to ensure the design system is adopted and applied effectively across the organization.
- Strategic Vision: Drives the long-term evolution of the brand's design system, ensuring it remains aligned with company goals and user needs.
- Empathy: Advocates for the end user and the brand, ensuring that design decisions balance both emotional resonance and functional excellence.
- The annual base salary listed does not include a company bonus, incentive for sales roles, equity and benefits which will be determined based on experience, skills, education, relevant training, geographic location and role.
Compensation
- The annual base salary listed does not include a company bonus, incentive for sales roles, equity and benefits which will be determined based on experience, skills, education, relevant training, geographic location and role.
Benefits
- Collaborate closely with the CMO, CEO and design leadership to integrate the brand's values and vision into every aspect of the design system.
Company info
- At ID.me, we embrace the thoughtful use of AI tools in our daily work and there are even occasions where we leverage AI in our hiring process.
This listing is sourced directly from ID.me's careers page and normalized into a canonical job model.