Champions Group Holdings
Marketing Manager (Temp to Hire)
Brea, CA · Director · Contract
Sponsorship not specified$105k-$110kDetected 35 days ago
Data AnalysisProject ManagementLead GenerationExcelLeadershipCommunicationCollaboration
About the role
- We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic outlined by federal, state, or local laws.
Responsibilities
- Develop marketing plans/strategies: You will be responsible for crafting tailored marketing plans that cater to the unique needs of the brand as well as the various service lines.
- In partnership with our Campaign Development and Digital marketing team, you will build plans that drive revenue with special focus on new customer acquisition.
- Digital marketing expertise: You will work with the digital marketing agencies to optimize PPC, LSA, retargeting, and other digital marketing tactics.
- Leadership Collaboration & Brand Communication: Partner closely with General Managers and operational leaders as the brand's go-to marketing expert, leading regular meetings, aligning marketing strategies with business goals, and providing performance insights and recommendations to leadership.
- Cross-functional Collaboration: Collaborate across departments to plan, launch, and measure lead generation campaigns across digital, direct mail, TV, radio, SMS, sponsorships, and hyper-local marketing.
- Leverage advanced Excel skills and AI-powered tools to surface insights, and translate data into clear, actionable recommendations that drive measurable results.
- Budget Management & Planning- Develop marketing plans and budgets, continually monitoring results to drive incremental phone calls and web leads.
- Vendor/Agency Management- Build and maintain strong relationships with external agencies, vendors, and media partners to ensure successful campaign execution.
- Lead and execute local marketing initiatives focused on demand generation, campaign execution, operational alignment, and brand growth.
- Partner closely with operation leaders, agency partners, creative teams, and digital marketing teams to drive leads, revenue, and brand awareness.
Requirements
- In-depth digital marketing experience with experience across digital marketing channels, tools, and platforms
- Strong understanding of local marketing and lead generation strategies.
- Experience managing multiple campaigns and priorities simultaneously.
- Ability to thrive in a fast-paced, high-accountability environment.
- Proven track record of driving measurable marketing results
- In-depth digital marketing experience with experience across digital marketing channels, tools, and platforms; fluency in digital metrics, attribution, and performance reporting.
- 5+ years of overall marketing experience, with a proven track record of developing and executing successful marketing strategies as well as experience developing partner relationships.
- Experience in home services, HVAC, plumbing, electrical, retail, multi-location, or consumer service industries strongly preferred.
- fluency in digital metrics, attribution, and performance reporting.
- Strong analytical and reporting skills.
- Excellent communication, organizational, and project management skills.
- Advanced proficiency in Microsoft Excel for data analysis, reporting, and performance modeling (pivot tables, complex formulas, dashboards). Comfort leveraging AI tools (e.g., ChatGPT, Copilot, or similar) to accelerate insight generation and reporting efficiency is strongly preferred.
- candidates should be prepared to discuss specific examples during the interview process, including how their efforts directly impacted lead generation, revenue, or brand growth.
- Experience working within a platform, franchise, or multi-brand environment is a plus - familiarity with managing marketing across multiple locations or sister brands is highly valued.
Nice to have
- Bachelor's Degree in Marketing, Business, or a related field with ability to develop strategies and execution plans (MBA a plus).
- Advanced proficiency in Microsoft Excel for data analysis, reporting, and performance modeling (pivot tables, complex formulas, dashboards).
- Comfort leveraging AI tools (e.g., ChatGPT, Copilot, or similar) to accelerate insight generation and reporting efficiency is strongly preferred.
Skills
- Continuously monitor and analyze the performance of the brand and marketing campaigns with a highly detail-oriented, analytical approach.
Compensation
- $105,000 - $110,000 USD
Benefits
- Marketing Generalist- Comfortable working with marketing experts in every discipline and able to translate strategies to operational teams to understand the purpose and benefit of programs.
Company info
- Team Leadership & Team Player: Be an integral part of the marketing leadership and collaborate with cross-functional team members to create and deploy best-in-class marketing programs.
Equal opportunity
- We are an equal opportunity employer committed to diversity and inclusion in the workplace.
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