Workato
Director, Field Marketing & Executive Engagement
San Francisco, California · Director
Sponsorship not specifiedDetected 22 hours ago
SalesCustomer SuccessLeadershipCommunicationCollaborationMentoring
About the role
- Reporting to the Chief Technology Officer and based in our San Francisco headquarters, this is a deeply hands-on role.
- We are not looking for a manager of managers focused on planning cycles and organizational structure.
- Success requires running pilots, learning fast, and scaling what works.
Responsibilities
- Run field marketing programs across segments and strategic accounts - dinners, workshops, executive briefings, and pipeline-building events.
- Partner closely with Sales to align every program against territory plans, account priorities, and active deal stages.
- Design and execute programs that move deals forward by surfacing real qualification evidence from customer conversations.
- Build and run CIO engagement programs that establish Workato as a strategic partner for enterprise AI governance - before deals exist.
- Partner with Workato executives to create meaningful engagement opportunities with CIOs and heads of enterprise architecture.
- Build programs that strengthen customer relationships, increase platform advocacy, and cultivate champions.
- Partner with Customer Success and Product to amplify customer stories and best practices.
- Lead Workato's portfolio of field events, executive gatherings, and strategic engagements in key metros.
Requirements
- 8+ years of experience in B2B enterprise software, AI, platform, infrastructure, cloud, data, automation, or related technology markets.
- Proven track record designing and running field marketing programs - CIO dinners, executive workshops, pipeline events - personally, not through layers.
Nice to have
- Familiarity with AI, automation, orchestration, integration, or adjacent enterprise technology categories.
- Experience managing agencies, vendors, and field program budgets.
- MBA or advanced degree.
Skills
- About Workato
- To learn more, visit www.workato.com
- Why join us?
- Ultimately, Workato believes in fostering a flexible, trust-oriented culture that empowers everyone to take full ownership of their roles.
- If this sounds right up your alley, please submit an application.
- Business Insider named us an "enterprise startup to bet your career on"
- Forbes' Cloud 100 recognized us as one of the top 100 private cloud companies in the world
- Deloitte Tech Fast 500 ranked us as the 17th fastest growing tech company in the Bay Area, and 96th in North America
- Quartz ranked us the #1 best company for remote workers
Company info
- Operate and evolve the San Francisco Executive Briefing Center (EBC) program, ensuring world-class experiences for strategic customers, prospects, and partners.
- Create opportunities for customers and community members to connect, learn, and share experiences.
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