GC AI
Marketing Operations Lead
Remote - United States
Sponsorship not specifiedDetected 16 days ago
A/B TestingEmail MarketingHubSpotSalesforceCRMSalesForecastingValuationLeadershipCommunicationCollaboration
About the role
- GC AI is scaling at a pace that makes most SaaS roadmaps look slow, and Marketing Operations is the backbone of how we run.
- You'll architect the engine underneath it all: the systems, data, reporting, and operating rhythm that keep marketing aligned with revenue and moving fast.
Responsibilities
- Build and maintain end-to-end analytics and attribution, including UTM tracking systems, QR code generation, cross-page attribution, ad pixel implementation, and B2B attribution platforms.
- Own the marketing tech stack (HubSpot, product analytics, attribution, experimentation) and partner with RevOps on shared data architecture across GTM teams.
- Build internal tools (Slack-based UTM generators, referral trackers, QR utilities) to scale team efficiency.
- Manage paid media agencies, creative contractors, and web development partners end to end.
- Hold partners accountable to performance standards, oversee ad creative production across Google, LinkedIn, and META, and make clear recommendations on channel investment.
- Own email marketing: campaign calendar, flow architecture, audience segmentation, and quality control across all sends.
- Build multi-tier onboarding flows, re-engagement campaigns, and new template testing programs in coordination with sales, RevOps, and engineering.
- Lead web and landing page strategy: build, optimize, and ship pages in collaboration with design and engineering, drive website creative direction including major platform builds, and optimize conversion paths across auth pages, CTAs, and interactive site features.
- Drive program management across marketing: scope projects, set timelines, lock owners, and surface risks so leadership always knows what's on track.
- comfortable building pipeline and ROI models from scratch
Requirements
- 6+ years in marketing ops, revenue ops, analytics, or GTM operations in B2B SaaS
- Proven experience owning systems and data infrastructure at a high-growth startup
- Deep experience with HubSpot, product analytics tools, AI-driven workflows, and data modeling
Nice to have
- Experience marketing to legal, compliance, or GRC buyers
- Background at a high-growth startup in the Series A through C stage
- We expect urgency, ownership, and good judgment even when things aren't perfectly clear.
- If you need structure and consensus to do your best work, this isn't the right place for you.
- If you thrive in ambiguity and growth, work with intensity, and want real responsibility, keep reading.
- We're excited to meet you.
- GC AI is a distributed company with team members across North America, and soon Europe.
- We believe that because our business is AI, human connection matters more, not less.
Company info
- Manage domain purchases, account exclusion lists, bounced email handling, and gifting campaigns as part of day-to-day operations.
Equal opportunity
- GC AI is an equal opportunity employer that supports workplace diversity and does not discriminate on the basis of race, color, religion, gender identity/expression, national origin, age, military service eligibility, veteran status, sexual orientation, marital status, physical or mental disability, or any other protected class. GC AI is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. #LI-GCAI
- To protect yourself against phishing and recruitment fraud, please note that GC AI only accepts job applications through our official careers page at https://gc.ai/careers and through sponsored jobs on LinkedIn. All legitimate communication from our team regarding job opportunities will come from a GC AI team member with a @gc.ai http://gc.ai or @getgc.ai http://getgc.ai email address.
- GC AI will never:
- Refer you to external websites to apply
This listing is sourced directly from GC AI's careers page and normalized into a canonical job model.