AG1
Director, NPD Marketing (Contract)
Remote - US · Director
Sponsorship not specifiedDetected 21 days ago
Brand StrategyResearchCommunicationCollaboration
About the role
- This is a remote, project-based contract focused on advancing critical new product development work across positioning, messaging, and creative briefing.
- You will help translate consumer insights, competitive context, product information, and brand strategy into positioning frameworks and messaging recommendations for upcoming innovation initiatives.
Responsibilities
- Develop positioning recommendations for emerging product or new category opportunities
- Create creative briefs that provide clear direction for internal creative teams and/or agency partners
- Partner with Brand Marketing, Creative, Consumer Insights, and other cross-functional teams to refine work through structured review points
- Deliver clear, polished, ready-to-use documents that support timely creative and go-to-market planning
- Proven ability to develop positioning frameworks, messaging architecture, and creative briefs for consumer products
- Experience developing positioning and messaging for new or evolving product spaces
- Excellent written communication skills, with the ability to create polished, executive-ready deliverables
- Ability to collaborate effectively with brand, creative, insights, product, and go-to-market stakeholders
Requirements
- 8+ years of experience in brand strategy, innovation marketing, product marketing, or new product development marketing
- Strong strategic thinking and ability to synthesize complex inputs into clear, actionable recommendations
Nice to have
- Prior Director-level or senior consultant experience preferred
Compensation
- Competitive compensation and performance-based incentive plans.
Benefits
- Build messaging hierarchies, core consumer benefits, proof points, and strategic narratives that can inform packaging, DTC, retail, and campaign execution
- AG1 is seeking an experienced Director, NPD Marketing (Contract) to provide strategic marketing support for 6-week engagement during a planned leave.
Company info
- At the heart of AG1 lies a commitment to our mission to empower people to take ownership of their health. Since 2010, we've dedicated ourselves to bringing Foundational Nutrition to people around the world.
- Our ethos is deeply rooted in science, with an unwavering dedication to continuous improvement. We leverage and contribute to the latest research to deliver a powerful, straightforward solution for optimal health to our customers. We harness the finest ingredients so that every scoop of AG1 gives you the nutrients you need with the simplicity you want in a daily routine.
- Likewise, our organization puts the same energy into creating an environment that is a reflection of the cultural values that define who we are and how we work together. These seven values- One Spectacular Life, Customer Obsessed, Radical Ownership, High Performance, Courage, Amazing Humans and Continuous Pursuit of Excellence -are a representation of the high standards we set, and hold ourselves accountable to, when it comes to building our global team.
- At the heart of AG1 lies a commitment to our mission to empower people to take ownership of their health.
- Since 2010, we've dedicated ourselves to bringing Foundational Nutrition to people around the world.
- Our ethos is deeply rooted in science, with an unwavering dedication to continuous improvement.
- We leverage and contribute to the latest research to deliver a powerful, straightforward solution for optimal health to our customers.
- We harness the finest ingredients so that every scoop of AG1 gives you the nutrients you need with the simplicity you want in a daily routine.
- Likewise, our organization puts the same energy into creating an environment that is a reflection of the cultural values that define who we are and how we work together.
- These seven values- One Spectacular Life, Customer Obsessed, Radical Ownership, High Performance, Courage, Amazing Humans and Continuous Pursuit of Excellence -are a representation of the high standards we set, and hold ourselves accountable to, when it comes to building our global team.
This listing is sourced directly from AG1's careers page and normalized into a canonical job model.