Strala Group, Inc.

Strala Group, Inc.

Growth Marketing Manager

San Francisco

Sponsorship not specifiedDetected 48 days ago
A/B TestingMarketing AnalyticsCRMGrowth MarketingLeadershipClaims Management

About the role

  • Report on marketing performance with intellectual honesty - what is working, what is not, and what we cannot yet conclude
  • Analyze campaign and events data to surface insights that inform budget allocation and channel prioritization
  • Define and standardize funnel metrics so marketing, sales, and leadership are working from the same definitions

Responsibilities

  • We deliver optimal claims outcomes to insurance companies.
  • Build and maintain marketing measurement infrastructure - UTM tracking, CRM source tagging, pipeline attribution, and channel reporting
  • Design experiments across channels with clear hypotheses, controlled setups, and honest readouts regardless of outcome
  • Support channel execution, such as LinkedIn campaign set up, as the operational deployment layer
  • You will build the measurement system that the growth function runs on, and you will be honest about what the data does and does not tell us.

Requirements

  • 0-3 years of experience in an analytical role - the background matters less than the rigor you bring to it
  • Intellectually honest - you are as comfortable reporting a null result as a positive one
  • Clear communicator - you can explain what the data shows and what it does not show to a non-technical audience
  • Comfort with ambiguity - you can make directional recommendations when the data is thin without overstating your confidence

Nice to have

  • Experience in insurance, finance, or fintech
  • Experience with CRM platforms and marketing automation
  • We want to win and push for the highest standard.
  • We move fast, think in systems, and make decisions for the long term.
  • When we see a problem, we step up and fix it.
  • We operate with clarity, optimism, and meritocracy.

Company info

  • We are building a marketing function from the ground up and we need someone who rigorously tracks performance so we can make confident decisions about what to do next.
  • We are rebuilding claims processing - with the ambition to process every claim in the world.
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