Plexus Worldwide

Plexus Worldwide

VP Marketing (wellness)

Scottsdale, Arizona, United States · Vp

Sponsorship not specifiedDetected 6 days ago
Project ManagementOKRsBrand StrategyLeadership

About the role

  • This is a high-impact leadership role offering:
  • End-to-end campaign ownership from idea to execution with measurable results.
  • A fast-paced, high-growth environment that values speed, learning, and cross-functional collaboration.

Responsibilities

  • Use data to guide segmentation, messaging, and design that resonates with target personas.
  • Lead ideation, creative development, and execution of brand campaigns that drive revenue and engagement.
  • Collaborate with the Product Team to ensure alignment with brand and business goals.
  • Own and optimize brand presentation across all marketing channels and digital platforms.
  • Skilled in using marketing tech stacks, performance dashboards, and PM systems to manage delivery.
  • This executive will own brand differentiation in a competitive international landscape and drive marketing outcomes aligned with business growth, customer engagement, and field performance.
  • Deliver a clear, differentiated brand presence
  • Support the roadmap and ensure it stays aligned with business objectives.
  • Manage and evolve the existing marketing calendar, and build it out for the future.
  • Build and lead a high-performing team with measurable KPIs (e.g., project delivery SLAs, campaign execution quality scores).

Requirements

  • Please note this role requires experience in the network marketing/direct sales industry.
  • Proven ability to translate brand strategy into tangible business results.

Nice to have

  • Bachelor's in marketing required
  • MBA or advanced degree preferred.

Compensation

  • Field Enablement: Align brand marketing with field incentives and behavior drivers rooted in the compensation model.

Benefits

  • Collaborate and align with the Chief Marketing Officer on the overarching strategic vision, translating it into a clearly defined, measurable marketing roadmap.

Company info

  • Translate company-level priorities into actionable marketing plans and dashboards.
  • A strong partnership with executive leadership and a direct influence on the company's trajectory.
  • We are seeking a results-driven Vice President of Marketing to drive the global brand strategy, execution, and performance outcomes.

This listing is sourced directly from Plexus Worldwide's careers page and normalized into a canonical job model.