Seatgeek
Paid Social & Programmatic Analyst
Remote - United States · Mid
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About the role
- SeatGeek believes live events are powerful experiences that unite humans.
- Social platforms are a critical component of SeatGeek's marketing strategy, because we need to meet live event fans where they are.
- As an Analyst on the Paid Social and Programmatic team, you'll play an integral role in growing a channel that spends eight figures annually across Meta, TikTok, Reddit and Snapchat.
Responsibilities
- Manage variable budgets to maximize scale while hitting ROAS targets, leaning in when performance beats target and pulling back when it doesn't
- Build and optimize per-performer campaigns for artists, teams and tours against a constant onsale calendar
- Design and execute experiments and A/B tests across targeting, creative, copy and landing pages
- Contribute to incrementality and conversion lift studies with our Analytics team, helping design holdouts, interpret reads, and translate results into how we set budgets
- Partner with our Creative team on briefs and creative testing, and close the loop with performance results
- Engage directly with our platform partners at Meta, TikTok, Reddit and Snap to push their capabilities toward our priorities rather than theirs
- You'll develop growth marketing strategies alongside designers, data scientists and engineers, then prove the value of those strategies through rigorous, hypothesis-led measurement.
- This is a channel where we run real incrementality studies rather than taking platform-reported numbers at face value, so you'll be involved in building for, and measuring, success.
Requirements
- Bachelor's degree
- Strong project and time management skills, so you can hold many campaigns and requests at once without dropping them
Nice to have
- Comfort with a data toolbox: spreadsheets plus a BI or analytics tool such as Looker or Hex
Compensation
- Discretionary annual bonus
- $500 per year for wellness expenses
- Annual subscription to Spotify, Apple Music, or Amazon music
- The salary range for this role is $63,000 - $92,000 USD.
Benefits
- Discretionary annual bonus
- Flexible work environment, allowing you to work as many days a week in the office as you'd like or 100% remotely
- A WFH stipend to support your home office setup
- Up to 16 weeks of fully-paid family leave
- Health, vision, dental, and life insurance
- Up to $25k towards family building, reproductive health services and Gender-affirming care
- $500 per year for wellness expenses
- Subscriptions to Headspace (meditation), Headspace Care (therapy), and One Medical
- As an equal opportunities employer, we recognize that diversity is a positive attribute and we welcome the differences and benefits that a diverse culture brings.
This listing is sourced directly from Seatgeek's careers page and normalized into a canonical job model.