Credit Acceptance

Credit Acceptance

Senior Manager, Paid Consumer Acquisition

USA - Remote · Senior · Full-time

Sponsorship not specified$170k-$200kDetected 30 days ago
Data AnalysisData VisualizationStatisticsA/B TestingComplianceSEMGoogle AdsGoogle AnalyticsPerformance MarketingPerformance ManagementCommunicationPublic SpeakingMicrosoft Office

About the role

  • Credit Acceptance is proud to be an award-winning company recognized both locally and nationally across multiple workplace categories.
  • Our world-class culture is shaped by dedicated team members who are driven to succeed as professionals individually and together as a team.
  • Backed by a strong product, exceptional people, and a stable financial foundation, we've grown into a leading provider of used and new car financing across the country.

Responsibilities

  • Our Support teams work with multiple departments in a dynamic environment that promotes flexibility and autonomy, while offering the opportunity to collaborate with a diverse group of professionals.
  • We work to comply with our company standards, exceed customer expectations, and drive our Great Place to Work culture.
  • We deliver high-quality services aligned to business needs, driving innovative improvements that support our company strategy and modern operating principles.
  • You will own our paid acquisition engine across channels (e.g., paid search, paid social, and emerging media), partnering closely with Marketing, Product, Engineering, Analytics, and Creative to profitably acquire new consumers and support our broader brand and growth objectives.
  • This is a people-manager role leading full-time team members and agency partners, while also requiring a strong hands-on mindset across channel strategy, experimentation, measurement, and vendor management.
  • Success requires building structural growth advantages, launching new capabilities in ambiguous areas, and designing net-new acquisition journeys from awareness through conversion.
  • Train team members and focus on developing talent
  • Performance Manage by ensuring accountability and driving results
  • Create the Right Environment by establishing trust and managing conflict
  • Maintain the Right Number of team members needed to build an effective team

Requirements

  • Bachelor's degree or equivalent experience.
  • 7+ years of hands-on experience in paid acquisition / performance marketing roles, with a track record of owning and growing multi-channel media programs tied to clear revenue or application targets.
  • At least 3 years of experience leading other paid marketing/performance marketers.
  • Experience working directly with senior stakeholders (Director / VP level), including presenting performance results, trade-offs, and recommendations.
  • Exposure to or direct experience with:
  • occasional planned travel to our Southfield, Michigan office may be required.
  • Attendance as required by department

Nice to have

  • Bachelor's degree or higher in marketing, business, economics, engineering, statistics, or another quantitative/analytical field, or equivalent experience.
  • Experience in auto finance, fintech, consumer lending, financial services, or other regulated consumer industries.
  • Experience scaling paid acquisition for high-consideration consumer products or services with complex funnels (e.g., applications, approvals, appointments).

Skills

  • Strong presentation and executive communication experience, particularly in data-driven, consulting-style PowerPoint presentations.
  • Comfortable operating in ambiguity with a bias for action, intellectual curiosity, and urgency in pursuing growth opportunities.
  • Strong business judgment, with the ability to balance growth, risk, unit economics, and long-term customer value.

Compensation

  • $170,000 - $200,000 base salary + an annual bonus plan.

Benefits

  • Excellent benefits package that includes 401(K) match, adoption assistance, parental leave, tuition reimbursement, comprehensive medical/ dental/vision and many nonstandard benefits that make us a Great Place to Work
  • To create an environment where people do their best work, we focus on the dimensions of Organizational Health.

Company info

  • To be successful in this role,
  • Please click here for the California Consumer Privacy Act (CCPA) notice regarding the personal information Credit Acceptance may collect from you.
  • Play the video below to learn more about our Company culture.
  • We are looking for a highly analytical, performance-driven Senior Manager, Paid Consumer Acquisition to lead consumer paid media strategy and execution for our Consumer Marketing team.

Equal opportunity

  • As part of our Culture of Compliance, we are proud to be an Equal Opportunity Employer and value our culturally diverse workforce.

Visa & Work Authorization

  • This position is not currently open to individuals who require sponsorship now or in the future to work legally for Credit Acceptance, such as H-1b / H-4 or F-1 OPT visa holders.
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This listing is sourced directly from Credit Acceptance's careers page and normalized into a canonical job model.