InMarket

InMarket

Manager, GTM Marketing - Audiences

Remote (US-Only) · Contract

Sponsorship not specified$140k-$150kDetected 2 days ago
SalesLeadershipCommunication

About the role

  • Job Title: Manager, GTM Marketing - Audiences
  • Since 2010, InMarket has been the leader in 360-degree consumer intelligence and real-time activation for thousands of today's top brands. Through InMarket's data-driven marketing platform, brands can build targeted audiences, activate media in real time, and measure success in driving return on ad spend. InMarket's proprietary Moments offering outperforms

Responsibilities

  • Own GTM Marketing Strategy for Audiences
  • Develop and execute the GTM plan aligned to Audience revenue goals
  • Support packaging and differentiation in a crowded market
  • Partner with Business and Sales Leadership
  • Collaborate with Sales leadership to refine messaging and target accounts
  • Lead Commercialization & Enablement Alignment
  • Manage launch execution for Audience updates and offerings

Requirements

  • Since 2010, InMarket has been the leader in 360-degree consumer intelligence and real-time activation for thousands of today's top brands.
  • This role requires strong narrative development skills and the ability to translate data-driven solutions into clear, compelling market stories.
  • Marketing must be embedded in business decision-making.
  • 6-10 years of experience in Product Marketing, GTM Marketing, or B2B marketing

Compensation

  • Competitive salary, stock options, flexible vacation

Benefits

  • Competitive salary, stock options, flexible vacation
  • Medical, dental and Flexible Spending Account (FSA)
  • Unlimited PTO (within reason)
  • Agile Development Program (For continued learning/professional development)
  • Paid Parental Leave

Company info

  • We are seeking a Manager, GTM Marketing to lead go-to-market strategy and commercialization for our Audiences business.
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This listing is sourced directly from InMarket's careers page and normalized into a canonical job model.