Anchour

Anchour

Senior Paid Media Strategist

New Gloucester, ME · Senior

Sponsorship not specifiedDetected 76 days ago
Google AdsMeta AdsContent MarketingBrand StrategyPerformance MarketingExcelResearchLeadershipCollaboration

About the role

  • At Anchour, media isn't a line item - it's a core capability.
  • And you'll communicate what's happening - and what to do about it - in a way that actually moves clients forward.
  • This is a real leadership opportunity inside our media team, at a moment when the practice is expanding and the people in it have genuine influence over how it's built.

Responsibilities

  • As a Senior Paid Media Strategist, you'll own paid media strategy and execution across a portfolio of clients - from channel mix and creative direction to full-funnel architecture, budget management, and strategic reporting.
  • You'll be a senior voice in our media practice and a trusted partner to clients and internal teams alike.
  • What behavior are we trying to drive?
  • Full-Funnel Thinking: You understand how awareness, consideration, and conversion work together - and you build media strategies that reflect that understanding, not just a collection of campaigns.
  • Reporting Infrastructure: You build systems, not spreadsheets.
  • You're not just a media buyer - you're a strategic partner to the creative team.

Requirements

  • Hands-on expertise in Google Ads (Search, YouTube, Performance Max) and Meta Ads Manager.
  • Experience with connected TV platforms and programmatic required at this level.
  • You have opinions about what makes paid creative work.
  • You can brief a creative team with clarity and purpose, push back when something isn't right, and connect creative decisions to performance outcomes.
  • Creative Conviction: You have opinions about what makes paid creative work.
  • AI-Integrated Workflow: You're using AI tools to work smarter - for research, reporting, copy testing, creative briefing, or strategy - and you can speak to how it's made your work better.
  • Must be located in New England.
  • Monitoring, adjusting, and staying ahead of issues is just how you work.

Compensation

  • Competitive Salary.

Benefits

  • Profit Sharing.
  • Premium health, dental, vision, and life insurance with generous coverage for our US-based team members.
  • An optional health savings account for employees to set aside money on a pre-tax basis for medical expenses.
  • Home Office Setup.
  • Get a laptop + 50% reimbursement for home office equipment.
  • Paid & Flexible Holidays.
  • 12 paid holidays throughout the year, including three flexible holidays.
  • Paid Time Off.
  • Paid parental, medical, bereavement, and other types of leave.
  • Flexible & Summer Fridays.
  • Baby Bonding Bucks. $500 bonus to cover diapers, meals, or other baby-related expenses for any employee welcoming a new child.

This listing is sourced directly from Anchour's careers page and normalized into a canonical job model.