calendly

calendly

Principal Product Marketing Manager

Remote - US · Principal · Full-time

Sponsorship not specified$223k-$262kDetected 34 days ago
Product StrategyCustomer SuccessResearchLeadershipCommunicationCollaborationCritical Thinking

About the role

  • This is an individual contributor role with high ownership, visibility, and strategic impact.
  • This role is ideal for someone who can move comfortably between up front strategy (insight → POV → decision) and downstream GTM execution (positioning → launch → adoption).

Responsibilities

  • Lead product strategy influence (front-end impact)
  • Create alignment through strategy artifacts such as PR FAQs, narrative briefs, and executive decision memos.
  • Own high-impact GTM (senior-level execution)
  • Lead go-to-market for major product bets, from planning to launch, adoption, and iteration.
  • Own the strategy for new product discovery across in-product surfaces, lifecycle, web, and enablement, and track impact through agreed metrics.
  • Partner with Growth and Product to improve discovery and adoption through testing, iteration, and performance reviews.
  • Build the core toolkit (messaging, one-pagers, internal FAQs, enablement) with a high bar for clarity and narrative craft.

Requirements

  • Deeply customer-obsessed and insight-driven (research, interviews, win/loss, competitive intel), with the ability to translate inputs into strategy.
  • You are comfortable engaging in healthy debate (you can disagree, commit, and move on)
  • Experience with Miro, Asana, G-Suite, User Interviews, and product analytics tools
  • Experience with PLG tactics and lifecycle marketing.
  • Experience positioning AI-powered products and features
  • Experience shaping early product narrative through PR FAQs (or equivalent).

Nice to have

  • Continuously test, learn, and iterate by bringing a data-informed mindset and adapting based on customer feedback and behavior.
  • Revisit and iterate on reusable frameworks and templates as needed (positioning, narrative, PRFAQ, launch readiness) that improve how Product Marketing operates.
  • Mentor other PMMs and help level up strategic thinking, storytelling, and executive communication across the team.
  • Ensure a high bar for storytelling and work with creative brand teams to execute compelling, polished campaigns

Compensation

  • Tier 1 Salary Hiring Range

Company info

  • Notice at Collection
  • This role may require occasional travel for company events, team collaboration, or offsites.
  • Experience marketing to both self-serve and enterprise customers.
  • If you are an individual with a disability and would like to request a reasonable accommodation as part of the application or recruiting process, please let your Recruiter know when first connecting with them.

This listing is sourced directly from calendly's careers page and normalized into a canonical job model.