Texas Sports Academy Main
Growth Marketing Engineer (Remote, Full-Time)
United States · Full-time
Sponsorship not specifiedDetected 29 days ago
Data EngineeringLLMsGoogle AdsMeta AdsHubSpotGoogle AnalyticsGrowth MarketingPerformance MarketingCadenceMentoring
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16Unrated
Cap-exempt (no lottery)0
Sponsors this role0
Entry-level history0
PERM / green-card track0
Lottery odds40
Fits your clock70
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About the role
- Students cover 2x the material in just 2 hours a day, using the same 2-Hour Learning model as Alpha Schools.
- That frees up their entire afternoon for serious training, where they work alongside former pro and D1 athletes coaching them at the highest standard.
- Apply AI Across the Function: Use LLMs and AI development tools to write code, produce and refine ad creative, analyze performance data, and automate repeatable work across the marketing stack.
Responsibilities
- Own Paid Acquisition: Lead our Facebook Ads and Google Ads programs end-to-end, including strategy, creative direction, audience development, budget allocation, testing, and performance reporting against cost per lead and cost per enrollment targets.
- Build the Marketing Systems: Design and implement the automations, integrations, and internal tools that operate our marketing programs, including lead routing, reporting, and integrations between ad platforms and our CRM.
- Ship Landing Pages and Funnels: Develop and iterate on landing pages, forms, and lead capture experiences tied to specific campaigns and audiences.
- Own the Numbers: Report on pipeline, spend, and unit economics on a defined cadence, and make informed recommendations on where to invest further and where to reduce spend.
- You can independently pull data, build a dashboard, and reason clearly about attribution, cost per lead, and payback periods.
Requirements
- Build the tracking, dashboards, and data pipelines required to measure performance across advertising, the website, and the enrollment funnel.
- You have used code, scripts, or automations to improve the performance of marketing programs, including work on landing pages, tracking, integrations, or workflow tooling.
- Hands-on experience with tools such as Meta Ads Manager, Google Ads, GA4, Segment, HubSpot, Zapier, or Make.
Skills
- Sports or Education Background: Personal or professional experience in competitive athletics or K-12 education.
- Sports or Education Background:
- Personal or professional experience in competitive athletics or K-12 education.
Benefits
- Bonus Points Direct Response and Performance Marketing Background:
- Experience in direct-to-consumer, education, or another performance-driven category.
- Location: Remote (U.S.) Bonus Points Direct Response and Performance Marketing Background: Experience in direct-to-consumer, education, or another performance-driven category.
Company info
- AI-Forward Practice: You use AI coding tools and large language models as a core part of your workflow.
- You use AI coding tools and large language models as a core part of your workflow.
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