CG Life
Content Strategist
San Diego, CA, United States
Sponsorship not specifiedDetected 3123 days ago
SEOContent MarketingContent CalendarsBrand StrategyGoogle AnalyticsBusiness DevelopmentLead Generation
About the role
- CG Life is an advertising & marketing agency focused on life sciences, biotech, and healthcare.
- Our team is smart, creative, and hardworking.
Responsibilities
- Work closely with clients and CG teams to create short- and long-term online content strategies
- Develop distribution and SEO keyword strategies for clients
- Create client buyer personas, identify pain points, and refine messaging to guide content development
- Write, edit, and proof content both internally and for clients • Interview internal and external stakeholders to develop and ghost write content
- Optimize online content for search engines and lead generation
- Create fuel for marketing automation, including persuasive email copy and compelling calls-to-action
- Work with the inbound team to develop agency content strategy in accordance with business goals
- Develop new content marketing and SEO offerings, testing new technologies and practices for agency marketing
- Implement marketing automation workflows, calls-to-action, downloadables, and compelling, search optimized content to attract new inbound business.
- Interview internal and external stakeholders to develop and ghost write content
Requirements
- The Content Strategist works with clients to achieve business goals through content strategy based on thorough knowledge of marketing, content marketing, and SEO best practices.
Company info
- Find out about us at http://www.cglife.com
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