Incubeta
Senior Creative Strategist
United States · Senior
No sponsorship$70k-$90kDetected 11 hours ago
ResearchLeadershipCommunicationProblem Solving
About the role
- Our creative strategy practice runs Google-partnered YouTube programs for major consumer brands.
- You will take stakeholder interview findings, performance data, brand and agency collateral, and platform best practices, and turn them into one coherent, defensible strategic narrative.
- This is a writing- and judgment-heavy role for someone who can hold a room of stakeholders with competing agendas.
Responsibilities
- Narrative Synthesis & Executive Alignment Strategic Synthesis: Absorb multi-source inputs (interviews, performance data, brand collateral) to identify the through-line and build clear strategic narratives with a defensible point of view.
- Executive Writing: Write high-impact executive communications, including memos, briefing documents, and presentation talk tracks tailored for C-suite and SVP audiences.
- Client Leadership & Relationship Diplomacy Stakeholder Facilitation: Present to and facilitate alignment sessions with senior client, agency, and Google partner stakeholders across organizations with competing priorities.
- Evidence-Based Work: Partner closely with Creative Insights Analysts to ensure every strategic claim is deeply grounded in evidence, upholding a strict "zero-unsupported-claims" standard on all client work.
- Absorb multi-source inputs (interviews, performance data, brand collateral) to identify the through-line and build clear strategic narratives with a defensible point of view.
- As a Senior Creative Strategist, you will own the middle of that arc.
- We operate where marketing is often most disconnected-in the gaps between teams, partners, strategies, and technologies-turning complexity into coordinated action and measurable results.
- Then, you will put that narrative in front of senior client audiences in decks and memos designed to force key decisions.
- Working directly with the department lead across the portfolio, you will be client-facing from day one, serving as a critical voice in shaping the strategic direction of leading brands.
- Proven Deck Craft: Advanced capability in building presentation arcs.
Requirements
- Data Literacy: Comfort navigating KPIs, dashboards, and analytics reports, alongside a proven ability to translate numbers into meaningful brand stories and creative opportunities.
- Note: We will ask for presentation samples demonstrating an ability to construct a tight strategic argument.
- 5+ years in performance strategy, creative strategy, brand planning, or account strategy on either the agency or platform side.
- Comfort navigating KPIs, dashboards, and analytics reports, alongside a proven ability to translate numbers into meaningful brand stories and creative opportunities.
- We will ask for presentation samples demonstrating an ability to construct a tight strategic argument.
- Required Qualifications Experience: 5+ years in performance strategy, creative strategy, brand planning, or account strategy on either the agency or platform side.
Nice to have
- Deep familiarity with a variety of video/social platform ecosystems and creative best practices (e.g., YouTube ABCD framework, brand lift, creative effectiveness research).
- Familiarity with AI-assisted research and synthesis workflows
- comfort working in an AI-forward practice.
- What to Do Next If this sounds like the right next step for your career, we'd love to hear from you!
- Ready to join the team?
- As a general policy, Incubeta does not offer employment visa sponsorships upon hire or in the future.
- Solid fluency in video and digital marketing fundamentals, including enough measurement literacy to engage credibly on KPIs, testing, and creative effectiveness.
Skills
- Outstanding written and verbal communication skills; your writing sounds like a seasoned, nuanced human, not a generic corporate framework.
Compensation
- $70,000 - $90,000 About Us Incubeta is an AI-powered, end-to-end marketing agency that helps ambitious brands harness marketing as a driver of sustainable growth and long-term business success.
Benefits
- Deck Craft & Communication: Build executive alignment decks end-to-end (synthesis, north star, tensions, learning plan, the ask) structured specifically to drive critical client decisions rather than just inform.
Visa & Work Authorization
- As a general policy, Incubeta does not offer employment visa sponsorships upon hire or in the future
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This listing is sourced directly from Incubeta's careers page and normalized into a canonical job model.