Ogilvy

Ogilvy

Associate Director

New York, New York · Director

Sponsorship not specifiedDetected 8 days ago
Influencer MarketingAccount ManagementNegotiationLeadershipCommunicationCollaborationMentoringPublic SpeakingOrganizational SkillsMicrosoft Office

About the role

  • The ideal candidate thrives in fast-paced environments, is highly organized, and excels at bridging creative strategy with operational follow-through.
  • Translate campaign strategy into actionable campaign plans and creative briefs, ensuring messaging and direction align with broader brand goals.
  • Provide strategic points of view on market trends, competitors, and audience behavior relevant to brand and audience.

Responsibilities

  • Lead internal team brainstorming sessions for assigned campaigns to generate impactful and strategic ideas.
  • Partner with the Director to develop bespoke influencer marketing strategies, rescopes, and upsells that align with client objectives.
  • Maintain alignment between creative concepts, influencer activations, and campaign goals throughout execution.
  • Lead campaign strategy development including approach, budget flighting, and storytelling frameworks.
  • Leads online and offline creator programs, including brand activations (i.e. music festivals/creator trips), ensuring oversight of strategic direction without leading day-to-day execution.
  • Lead the full content lifecycle including briefing, deadlines, content reviews, and client delivery.
  • Oversee influencer tracking documents and calendars to maintain clarity across deliverables and approval timelines.
  • Partner with Legal to ensure contracts, deliverables, and usage rights are complete and compliant.
  • Lead paid plan development, ensuring that rates align with budget, strategy, and CPM benchmarks, and that partner selection ladders back to client objectives.
  • Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities.

Requirements

  • 5-7 years of experience in Marketing, Social Media, Partnerships, Influencer, and/or related fields.
  • Proven experience managing teams and overseeing multiple accounts concurrently.
  • Strong understanding of influencer marketing, paid partnerships, and campaign management.
  • Excellent communication, organizational, and time-management skills.
  • Fluency in Google Drive, Microsoft Office, and influencer or social analytics platforms.
  • Passionate about mentorship, collaboration, and building strong client a

Nice to have

  • Experience with large-scale programs or events preferred.

Company info

  • For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.
  • WPP is the trusted growth partner for the world's leading brands.
  • For more information, visit WPP.com.
  • Village Marketing, part of WPP, is an advocacy-based marketing shop that builds brands through people.
  • Traditional marketing focuses on positioning brands in the minds of consumers.
  • We focus on positioning brands in the lives of consumers.
  • It's a shift from promotion to advocacy.
  • From audience to community.
  • From transaction to relationship.
  • And from message to conversation.
  • We leverage creators who live and work in the social space throughout every step of our process.
  • We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company - powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth.
  • About Village Marketing
  • Boll & Branch, The Coca-Cola Company, Ford, Nike, HelloFresh, Hellmann's, AXE, Mackenzie-Childs

This listing is sourced directly from Ogilvy's careers page and normalized into a canonical job model.